US Field Marketing Lead - Remote, ABM & Pipeline Growth

Hack The Box

Atlanta (GA)

On-site

USD 100,000 - 120,000

Full time

10 days ago
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Benefits offered by this job

Medical, Dental & Vision
401K w/ employer match
Life Insurance
Disability Insurance
Leave days 25
Home Office Allowance
Training budget
State-of-the-art equipment
Public recognition

Job summary

Hack The Box based in the United States seeks a seasoned US Field Marketing Senior Specialist. You will own regional marketing strategy, plan multi-channel campaigns, and partner with Sales to accelerate pipeline across the Americas. This role focuses on the US market while coordinating with global marketing priorities.

You will drive ABM programs, webinars, content, and events, reporting on ROI and optimizing spend in a fast-paced, remote-capable environment.

Qualifications

  • Five+ years of B2B marketing experience including field marketing or ABM.
  • Experience marketing enterprise SaaS or cybersecurity preferred.
  • Proven ability to build regional programs that contribute to pipeline and revenue.

Responsibilities

  • Own US field marketing strategy, planning, execution, and optimization aligned with regional pipeline, revenue, and target accounts.
  • Partner with US Sales leadership on quarterly plans, ABM initiatives, lead follow-up, and shared pipeline targets.
  • Build multi-channel programs across digital, content, webinars, partner initiatives, and events for the US market.
  • Develop audience-specific messaging for CISOs, security leaders, technical practitioners, and talent executives.
  • Create plays to help open doors, expand buying groups, and accelerate opportunities.
  • Lead end-to-end event execution (webinars, executive roundtables, trade shows) with pre/post event follow-up.
  • Collaborate with Channel, Technology, and Customer Marketing to drive regional advocacy and campaigns.

Skills

B2B marketing strategy
Field marketing
ABM / account-based marketing
Demand generation
Integrated campaigns
Enterprise SaaS marketing
Cybersecurity industry knowledge
Marketing automation
CRM (HubSpot)
CRM (Salesforce)
Data-driven decision making
Sales alignment
Budget management
Multi-channel campaigns

Tools

HubSpot
Salesforce

Job description

Hack The Box based in the United States seeks a seasoned US Field Marketing Senior Specialist. You will own regional marketing strategy, plan multi-channel campaigns, and partner with Sales to accelerate pipeline across the Americas. This role focuses on the US market while coordinating with global marketing priorities.

You will drive ABM programs, webinars, content, and events, reporting on ROI and optimizing spend in a fast-paced, remote-capable environment.

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