US Content Production Manager (Digital Marketing Specialist)

Spectraforce Technologies; Lawrence Township (NJ); Híbrido; USD 90 000 - 120 000; Tempo integral

Resumo da oferta

Spectraforce Technologies, Inc. seeks a US Content Production Manager (Digital Marketing Specialist) in Princeton, NJ.

The role partners with Brand and Omnichannel Strategy teams to orchestrate the development, production, and deployment of marketing assets across digital and print channels. The position requires 4+ years in regulated marketing environments, strong program management, asset development experience, and proficiency with enterprise platforms (Workfront, Veeva, Salesforce, Jira).

Qualificações

• Minimum of 4+ years of experience in campaign-based marketing within regulated or complex environments.
• Omnichannel marketing project management experience, including integrated campaign execution and budget oversight.
• Experience managing marketing asset development, including workflows and content management systems.
• Proficiency with enterprise marketing and PM platforms: Adobe Workfront, Veeva Promomats, Veeva Vault, Salesforce, Jira.
• Strong experience in financial management, including budget allocation, forecasting, and vendor cost control.
• Ability to manage external vendor relationships and cross-functional stakeholders.
• Excellent organizational, analytical, and communication skills.

Responsabilidades

• Direct and manage production budgets across a portfolio of brands or therapeutic areas, ensuring prudent allocation of resources and forecasting.
• Coordinate resource planning and scheduling with Brand Teams and Omnichannel Strategists to align strategy and execution.
• Act as primary owner during MLR reviews, ensuring compliance with medical, legal, and regulatory standards.
• Oversee end-to-end project workflows, timelines, deliverables, and QA to ensure accuracy and on-time deployment.
• Manage external agencies and production partners, including onboarding, performance, contracts and invoicing.
• Maintain asset management systems and leverage platforms to improve workflow visibility and asset traceability.
• Identify process improvements and explore AI-driven tools to enhance content personalization and speed.
• Oversee inventory and distribution logistics for printed materials for launches and campaigns.

Conhecimentos

Omnichannel marketing

Campaign management

Project management

Budget management

Vendor management

Ferramentas

Adobe Workfront

Veeva Promomats

Veeva Vault

Salesforce

Jira

Descrição da oferta de emprego

Position Title: US Content Production Manager (Digital Marketing Specialist)

Work Location: Princeton, New Jersey

Work Arrangement: Hybrid (50% onsite in Princeton Pike)

Assignment Duration: 12 Months

Work Schedule: Mon-Fri 8am-5pm

Position Summary

The US Content Production Manager serves as a pivotal strategic and operational partner within a highly matrixed organizational framework, working in close alignment with Brand and Omnichannel Strategy teams. This role functions as both a steward of executional excellence and a cross-functional integrator, ensuring the seamless development, production, and deployment of marketing assets across digital and print channels.

Background & Context

Acting as a central orchestrator of campaign implementation, the incumbent oversees the end-to-end lifecycle of marketing materials across a defined portfolio of brands, therapeutic areas, or franchises. The role is deeply embedded within the organization's commercial and operational infrastructure, ensuring that content is delivered with precision, regulatory compliance, and alignment to overarching strategic objectives. This role operates within a matrixed team environment and is specifically aligned to support oncology growth brands. It functions as a central executional hub, bridging strategy, operations, compliance, and external partnerships.

Key Responsibilities

• Strategic Financial Management Direct and manage production budgets across a portfolio of brands or therapeutic areas, ensuring prudent allocation of resources aligned with strategic priorities. Lead comprehensive financial forecasting processes, including the development of accurate year-end projections to support annual brand planning cycles. Monitor budget utilization in real time, proactively identifying risks, efficiencies, and opportunities for optimization.
• Cross-Functional Collaboration & Planning Partner with Capability Leads, Brand Teams, and Omnichannel Strategists to design and execute integrated campaign plans. Coordinate resource planning and scheduling to ensure alignment between strategic intent and executional capacity. Serve as a key liaison across matrix teams, fostering alignment, transparency, and shared accountability.
• Content Governance & Regulatory Oversight Act as the primary project owner and advocate during MLR review meetings, facilitating real-time resolution of medical, legal, and regulatory considerations. Ensure that all marketing assets adhere to compliance standards, corporate policies, and industry regulations. Champion the integrity and traceability of derivative content throughout its lifecycle, from creation to final deployment.
• Operational Execution & Quality Assurance Oversee end-to-end project workflows, including timelines, deliverables, and production milestones. Conduct rigorous quality assurance (QA) reviews and spot checks across digital and print materials to ensure accuracy, consistency, and compliance. Ensure the timely deployment of tactical marketing initiatives, maintaining high standards of operational excellence.
• Vendor & Agency Management Cultivate and manage relationships with external agencies and production partners, ensuring high performance, cost-effectiveness, and adherence to timelines. Oversee vendor onboarding, performance evaluation, contract adherence, and invoicing processes. Facilitate seamless collaboration between internal stakeholders and external partners to optimize output quality and efficiency.
• Asset & Platform Management Maintain oversight of asset management systems, ensuring compliance with organizational standards and effective tracking of content lifecycle activities. Leverage and optimize enterprise platforms such as Workfront, Veeva Vault, Veeva Promomats, Salesforce, Jira, and related tools to enhance workflow visibility and efficiency. Ensure proper documentation, version control, and accessibility of all marketing assets.
• Process Optimization & Innovation Identify, design, and implement process improvements to increase efficiency, reduce cycle times, and enhance scalability. Support the adoption and enablement of AI-driven tools and automation technologies to improve content personalization and delivery speed. Contribute to the continuous evolution of operating models and best practices within the organization.
• Logistics & Inventory Management Oversee inventory levels and distribution logistics for printed materials, ensuring readiness for product launches and campaign activations. Develop and maintain reporting mechanisms to track inventory usage, supply levels, and fulfillment needs.

Qualification & Experience

• Minimum of 4+ years of experience in campaign-based marketing within regulated or complex environments.
• Demonstrated expertise in omnichannel marketing project management, including integrated campaign execution and budget oversight.
• Proven experience managing marketing asset development, including familiarity with specifications, templates, workflows, and content management systems.
• Advanced proficiency with enterprise marketing and project management platforms, including but not limited to: Adobe Workfront Veeva Promomats and Veeva Vault Salesforce Jira
• Strong experience in financial management, including budget allocation, forecasting, and vendor cost control.
• Demonstrated ability to manage and influence external vendor relationships and cross-functional stakeholders.
• Exceptional organizational, analytical, and communication skills, with the ability to manage multiple priorities in a dynamic environment.