US Content Marketing Lead

Fonio; New York (NY); Hybrid; USD 70,000 - 150,000; Full time

Benefits offered by this job

Salary: $70k–$150k

Equity

Hardware of your choice

Regular team offsites

Relocation to Vienna

Office in Vienna or US

Lunch, dinner, snacks and drinks on us

Job summary

Fonio is seeking a Content Marketing leader for the US market to shape how thousands of businesses discover, understand and trust fonio.

You’ll own website copy, paid and organic content, and messaging across the buyer journey. You’ll collaborate with creators and influencers, conduct user research, and use A/B tests to optimize performance. Relocation to Vienna or a US office option is available.

Qualifications

• 4+ years of content marketing, copywriting or growth marketing experience.
• Excellent English writing tailored to a US audience.
• Strong understanding of performance marketing and conversion-focused copy.
• Analytical mindset with a passion for experimentation.

Responsibilities

• Own website and landing page copy for the US market.
• Write high-performing copy for Meta, Google, LinkedIn and other paid channels.
• Script ad creatives for YouTube and Paid Social.
• Create and execute organic content strategies across social platforms.
• Collaborate with creators, customers and influencers to produce authentic content.
• Improve messaging through user research, A/B testing and performance insights.

Skills

Content Marketing

Copywriting

Growth Marketing

US audience writing

A/B Testing

Performance Marketing

Job description

Fonio is seeking a Content Marketing leader for the US market to shape how thousands of businesses discover, understand and trust fonio.

You’ll own website copy, paid and organic content, and messaging across the buyer journey. You’ll collaborate with creators and influencers, conduct user research, and use A/B tests to optimize performance. Relocation to Vienna or a US office option is available.