UA manager for incentivized campaigns

Hitapps; United States; Remote; USD 100,000 - 140,000; Full time

Benefits offered by this job

Paid vacation

Education reimbursement

Language course support

Sports activities

Mental health support

Conference attendance

Team buildings

Open culture

Job summary

Hitapps Inc. is seeking a skilled UA Manager to own end-to-end user acquisition for our Puzzle Games, including scaling and performance ownership across rewarded channels. You will manage campaigns, optimize post-install funnels, and drive ROI with data-driven decisions.

Join a fast-growing game development team focusing on Solitaire Associations, collaborating with creatives and analytics to test hypotheses and push scale while maintaining clear, measurable results.

Qualifications

• 2+ years in mobile game UA with $100k+ monthly budget.
• Strong understanding of rewarded/incentivized ecosystems and payout models (CPA, CPE, CPI) and post-install funnels.
• Knowledge of UA channels and auction mechanics.
• Excellent communication and results-driven mindset.

Responsibilities

• Own strategy, planning and execution of mobile game UA campaigns across rewarded platforms.
• Build and scale performance-driven UA funnels with testing and forecasting.
• Develop partner relationships, define commercial frameworks and testing roadmaps.
• Monitor audience quality using key KPIs and optimize accordingly.
• Collaborate with the creative team to test and refine ad creatives.
• Generate hypotheses, run A/B tests and interpret results to boost performance.

Skills

Mobile game UA

Budget management

Analytics

Communication

Tools

AppsFlyer

Adjust

Job description

Описание

Hitapps is a GameDev company specializing in Puzzle Games. We have several successful products with a combined total of over 200M+ downloads, and we are regularly featured in the top charts in the Games section worldwide. Our TOP project is Solitaire Associations. We’re searching for a skilled UA Manager whom we will entrust with driving Incent channels, including scaling, optimization, and end-to-end performance ownership.

Задачи

• Own the strategy, planning, and execution of user acquisition campaigns across rewarded platforms (Mistplay, Adjoe, Exmox, Tapjoy etc.), maximizing ROI and scale;


• Build and scale performance-driven UA funnels, overseeing offer testing, pricing models, creative strategy, segmentation and data-driven LTV forecasting;


• Drive and scale partner relationships, defining commercial frameworks, incentive structures, payout models, and data-driven testing roadmaps in collaboration with platform and affiliate partners;


• Monitoring and analyzing the quality of acquired audiences based on KPIs;


• Collaborating closely with the creative team to develop and test ad creatives;


• Generating hypotheses, conducting A/B tests, and interpreting results to enhance campaign performance.

Требования

• At least 2 years in user acquisition for mobile games with IAA/IAP monetization models, managing budgets of $100k+ per month;


• Strong understanding of rewarded and incentivized ecosystems, including payout models (CPA, CPE, CPI), post-install event funnels, and MMP-based attribution (AppsFlyer, Adjust);


• In-depth knowledge of UA channels and their auction mechanics;


• Responsible for delivering clear and measurable results;


• Analytical mindset, attention to detail and good communication abilities;


• Self-motivated with a focus on continuous improvement.

Условия

• 20 working days of fully paid vacation to recharge; Enjoy 12 extra paid days off per year. More life & less burnout; Compensation for professional education.


• Keep growing your skills and expertise; Compensation for language courses to keep your language skills growing.


• We cover sports activities to support your active lifestyle; Get compensation for Mental Healthcare, cause your mental well-being matters for us;


• Conference attendance: join top conferences, discover new ideas, and grow your network;


• Work hard, have fun together. Join regular team buildings bring the team together beyond work;


• Zero unnecessary bureaucracy, open communication, and a culture where your ideas and decisions matter.