Twitch Account Manager, Twitch

Amazon; New York (NY); On-site; USD 90,000 - 150,000; Full time

Job summary

Amazon, through Twitch, seeks a proactive Account Manager to own relationships with advertisers and guide campaigns from pre-sale to delivery. You will craft tailored advertising strategies leveraging Twitch insights and collaborate with Sales, Product, and Brand Partnerships to drive revenue and client success.

The role demands strategic thinking balanced with hands-on execution, managing the full advertising funnel and delivering measurable results for brands on the Twitch platform.

Responsibilities

• Drive Twitch advertising solutions by providing comprehensive pre-IO support and consultation in partnership with Twitch Account Executive
• Develop and present strategic proposals with Twitch ad product recommendations
• Forecast inventory and develop targeting strategy recommendations
• Create compelling KOC decks featuring concepts, influencer recommendations, and production timelines
• Lead communication between clients and internal teams to finalize campaign concepts
• Generate new business opportunities in partnership with Twitch Account Executives
• Manage creator sponsorships and Twitch promotional products
• Provide real-time campaign troubleshooting and optimization
• Ensure compliance with advertiser’s brand safety requirements
• Evaluate KPIs and optimize campaign delivery and performance using a data driven approach
• Deliver campaign performance reports and conduct wrap-up calls with clients
• Drive incremental revenue and increase advertiser satisfaction

Job description

Description

Amazon Ads offers a rich array of advertising solutions to reach Amazon customers on Amazon.com, across our other owned and operated sites, including Twitch, and on other high quality sites across the web. If you’re interested in joining a rapidly growing organization working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.

The Twitch Account Manager serves as the primary point of contact for advertising solutions on Twitch, managing the full advertising funnel from pre-sale consultation through campaign execution and reporting. This role combines strategic planning, client relationship management, and project management to deliver exceptional advertising experiences on the Twitch platform.

We’re looking for a results-driven Twitch Account Manager who is passionate about creating and executing innovative advertising solutions and building strategic partnerships with brands. As an Account Manager at Twitch, you’ll be instrumental in navigating complex advertising challenges, identifying growth opportunities, and delivering measurable results that exceed client expectations.

You’ll own end-to-end client relationships, leveraging Twitch’s unique platform insights to develop and execute customized advertising strategies that drive revenue. You’ll work collaboratively across multiple teams including Sales, Product, and Brand Partnerships to develop and execute RFPs and proactive proposals. As the main point of contact both internally and with customers, you’ll oversee projects from ideation through final execution.

This highly dynamic role requires someone who can balance strategic thinking with tactical execution, managing the full advertising funnel from pre-sale consultation through campaign delivery and analysis. Your digital marketing expertise and ability to navigate the unique landscape of live-streaming content will be crucial in delivering value to our advertisers and contributing to Twitch’s continued growth in the advertising space.

Key job responsibilities

• Drive Twitch advertising solutions by providing comprehensive pre-IO support and consultation in partnership with Twitch Account Executive


• Develop and present strategic proposals with Twitch ad product recommendations


• Forecast inventory and develop targeting strategy recommendations


• Create compelling KOC decks featuring concepts, influencer recommendations, and production timelines


• Lead communication between clients and internal teams to finalize campaign concepts


• Generate new business opportunities in partnership with Twitch Account Executives


• Manage creator sponsorships and Twitch promotional products


• Provide real-time campaign troubleshooting and optimization


• Ensure compliance with advertiser’s brand safety requirements


• Evaluate KPIs and optimize campaign delivery and performance using a data driven approach


• Deliver campaign performance reports and conduct wrap-up calls with clients


• Drive incremental revenue and increase advertiser satisfaction