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Clark & Co

New York (NY)

On-site

USD 50,000 - 75,000

Full time

3 days ago
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Job summary

Clark and Co is seeking a Marketing & Events Coordinator to support digital and event marketing efforts, manage end-to-end campaigns, and oversee social media channels. You will collaborate with cross-functional teams and report to the Senior Manager of Marketing Automation and Events.

The role emphasizes organizing event logistics, creating targeted email communications, and driving social presence with data-driven insights in a fast-paced environment.

Qualifications

  • 1-2 years of experience in Marketing/Events coordination or PM role.
  • Experience with marketing automation and CRM platforms (Marketo preferred).
  • Strong organizational and time-management skills; ability to manage multiple priorities.

Responsibilities

  • Research, evaluate and book events for the sales teams.
  • Manage end-to-end event logistics and communications.
  • Execute social media strategy across channels and engage audiences.

Skills

Marketing coordination
Event coordination
Project management
Social media management
Marketing automation

Tools

Marketo
HTML
CSS

Job description

Clark and Co

This is our description introduction, all about the company.

As the Marketing & Events Coordinator, you will be reporting directly to the Senior Manager of Marketing Automation and Events. You will be supporting digital and event marketing efforts by managing the events' end-to-end processes—which include researching, planning, and execution of campaigns. You will also be managing Signpost's social media channels—from content creation to community management.

You will primarily be focused on organizing logistics for events and being the social media expert for Signpost. You are a strategic thinker and a problem solver who thrives in a fast-paced, get-things-done environment. You will also have proven ability to manage multiple projects and collaborate with cross-functional teams.

As the Marketing & Events Coordinator, you will:
  • Research, evaluate and book appropriate events and shows for upmarket sales teams
  • Use project management skill-set to ensure timelines, deliverables and internal/external communications stay on track
  • Coordinate with stakeholders, organize logistics and execute events (i.e. procurement and delivery of swag/collateral, budget tracking, pre/post-event evaluations, etc.)
  • Execute communication plan for event awareness and post-event follow-up by leveraging Marketo's platform (i.e.: build landing pages, QA email templates, segmentation and audience sizing, etc.)
  • Deliver customized, targeted email communications to leads, prospects, and customers
  • Own and manage all Signpost social media accounts: Twitter, Facebook, Instagram, LinkedIn
  • Continuously improve social presence by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information to further grow social audiences
  • Manage day-to-day audience engagement on all social channels including taking part in real-time conversation management
  • Lead creation of new social content across all channels in close collaboration with the content, as well as other internal and external stakeholders
  • Supporting the marketing team's initiatives including inbound requests from other departments
Qualifications for success:
  • 1-2 years of experience as a Marketing Coordinator, Events Coordinator or Project Manager, preferably in B2B tech
  • 1-2 years hands-on experience working with marketing automation, CRM platforms (Marketo preferred) and social media (B2B preferred)
  • Organized and attention to detail with strong project- and time-management skills
  • Must be flexible, a self-driven and can-do problem solver with ability to manage multiple priorities in fast-paced environment and work collaboratively with cross-functional teams
  • Demonstrated ability to work independently and autonomously
  • Basic understanding of social media/email marketing best practices including CAN-SPAM Act
  • Working knowledge of HTML and CSS coding preferred
This is our description conclusion
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