Marketing Coordinator

SmarterCommerce by Premier Group; Jacksonville (FL); Hybrid; USD 42,000 - 62,000; Full time

Job summary

SmarterCommerce by Premier Group is seeking its first full-time Marketing Coordinator. This hands-on role will keep events, content, and digital channels running smoothly—from shipping a conference booth to publishing a blog post.

The position is mostly remote, with one day in the office each week, based in Jacksonville, FL. You will coordinate trade shows and customer events, manage blog content, SEO updates, emails in HubSpot, and assist with video editing and website updates.

Qualifications

• 1–3 years of marketing experience, ideally in B2B software or technology.
• Experience coordinating trade shows or events, with strong organization and attention to detail.
• HubSpot experience preferred; familiarity with Salesforce and ZoomInfo a plus.
• Clear writer comfortable with basic video editing, design tools and website content management.
• Able to manage multiple deadlines independently and travel roughly 3-4 times a year.

Responsibilities

• Coordinate venue, catering, AV, registration, agenda and speaker logistics for ACCELERATE conference.
• Promote the event through email and social, track registrations, and manage post-event surveys and follow-up.
• Plan attendance at Blueprint, INFOCUS, customer on-sites, RUGs and team meetings, including travel, hotels and timelines.
• Booth management: coordinate booth design and graphics, ship and track materials, and handle setup and teardown.
• Session management: meet submission deadlines, draft abstracts, and prepare speakers and presentation materials.
• Customer events: plan dinners and receptions at conferences, manage invitations, RSVPs and venue bookings.
• Giveaways: select and order swag, manage inventory, and ship items to events on time.
• Script, record and edit tutorial and promotional videos, and maintain an organized video library.
• Write and publish blog posts, refresh existing pages, and support website redesign projects.
• Improve SEO/AEO through keyword research, on-page optimization, metadata and content updates.
• Keep business cards, datasheets and ebooks current and on brand, and coordinate printing and reorders.
• Plan and publish social content, engage with followers, and report on channel performance.
• Build and send email campaigns in HubSpot, manage lists and segments, and track results.
• Run webinars end to end: topics and speakers, registration pages, promotion, hosting, recordings and follow-up.

Skills

Event planning

Content creation

Digital marketing

HubSpot

Blogging

Video editing

SEO basics

Communication

Tools

HubSpot

Salesforce

ZoomInfo

Google Analytics

Job description

About the role

SmarterCommerce is hiring its first full-time Marketing Coordinator. You will keep our events, content and digital channels running smoothly, from shipping a conference booth to publishing a blog post. This is a hands‑on, detail‑oriented role with plenty of variety. This role is mostly remote, with 1 day in office.

Key responsibilities

ACCELERATE event planning

• Coordinate venue, catering, AV, registration, agenda and speaker logistics for ACCELERATE (customer conference).
• Promote the event through email and social, track registrations, and manage post‑event surveys and follow‑up.

Conference and travel event planning

• Plan attendance at Blueprint, INFOCUS, customer on‑sites, RUGs and team meetings, including travel, hotels and timelines.
• Booth management: coordinate booth design and graphics, ship and track materials, and handle setup and teardown.
• Session management: meet submission deadlines, draft abstracts, and prepare speakers and presentation materials.
• Customer events: plan dinners and receptions at conferences, manage invitations, RSVPs and venue bookings.
• Giveaways: select and order swag, manage inventory, and ship items to events on time.

Video creation and management

• Script, record and edit tutorial and promotional videos, and maintain an organized video library.

Website management and optimization

• Write and publish blog posts, refresh existing pages, and support website redesign projects.
• Improve SEO/AEO through keyword research, on‑page optimization, metadata and content updates.

Print asset management

• Keep business cards, datasheets and ebooks current and on brand, and coordinate printing and reorders.

Social media, email and webinars

• Plan and publish social content, engage with followers, and report on channel performance.
• Build and send email campaigns in HubSpot, manage lists and segments, and track results.
• Run webinars end to end: topics and speakers, registration pages, promotion, hosting, recordings and follow‑up.

Tools and systems

• HubSpot: email campaigns, landing pages, forms and campaign reporting.
• Salesforce: log event and campaign leads and keep marketing data accurate.
• ZoomInfo: build contact lists for event invitations and email campaigns.

Qualifications

• 1–3 years of marketing experience, ideally in B2B software or technology.
• Experience coordinating trade shows or events, with strong organization and attention to detail.
• HubSpot experience preferred; familiarity with Salesforce and ZoomInfo a plus.
• Clear writer comfortable with basic video editing, design tools and website content management.
• Able to manage multiple deadlines independently and travel roughly 3-4 times a year.