Territory Hospice Market Development Lead

Bridge Home Health & Hospice; San Diego (CA); On-site; USD 70,000 - 100,000; Full time

Job summary

Bridge Home Health & Hospice in San Diego, CA, seeks a Marketing Manager responsible for establishing relationships with customers and referral sources, developing market plans, and guiding new business development with the Area Sales Manager. The role focuses on strategic planning, communications, and market knowledge to promote our hospice services.

The ideal candidate will have healthcare marketing experience, strong negotiation skills, and a valid California driver's license, with a track

Qualifications

• High School Diploma or G.E.D. required.
• Bachelor’s degree preferred.
• Experience in health care marketing management and/or home care operations preferred.
• At least one year sales experience preferred.
• Supervise and direct professional and administrative personnel.
• Able to market aggressively and work tactfully with the community.
• Valid California Driver’s License with current auto insurance.

Responsibilities

• Establish and maintain positive relationships with customers and referral sources.
• Develop market assessments and marketing plans to meet volume goals.
• Support new business development staff with education and training.
• Promote Bridge Hospice as a high-quality provider through marketing initiatives.
• Maintain knowledge of government agencies, payer groups, and competitors.
• Lead strategic planning to identify opportunities for expanded services.

Skills

Marketing management

Sales

Communication

Negotiation

Public relations

Education

Bachelor's degree preferred

Job description

Bridge Home Health & Hospice in San Diego, CA, seeks a Marketing Manager responsible for establishing relationships with customers and referral sources, developing market plans, and guiding new business development with the Area Sales Manager. The role focuses on strategic planning, communications, and market knowledge to promote our hospice services.

The ideal candidate will have healthcare marketing experience, strong negotiation skills, and a valid California driver's license, with a track