Technical Sales Manager - Trim & Siding - Nashua, NH

Woodgrain; Nashua (NH); On-site; USD 90,000 - 120,000; Full time

Job summary

Woodgrain is seeking a Technical Sales Manager to serve as the internal expert for Siding & Trim and Outdoor Living lines. You will partner with Outside Sales, Marketing, Supply Chain, and National Accounts to support customers and contractors across the geographic footprint, delivering hands-on training, demonstrations, and field evaluations to strengthen brand loyalty.

You will coordinate with vendors to communicate product specs, ensure proper installation in the field, and help develop

Qualifications

• Minimum 3–5 years of experience in construction, building materials, or exterior systems.
• Understanding of siding materials and installation processes.
• Excellent communication and presentation skills with contractors and distributors.
• Proficiency in reading blueprints, specifications and technical drawings.
• Knowledge of local building codes and building certifications preferred.
• Skilled at troubleshooting field issues and providing practical solutions.

Responsibilities

• Field resource for Exterior product lines represented by Woodgrain.
• Maintain a detailed pipeline, communicate opportunities, notes, and follow-ups.
• Conduct on-site product training sessions, installation demonstrations, and contractor workshops with Vendor representative and Woodgrain OSRs.
• Identify, quote and coordinate large projects in the region with Vendor/Woodgrain OSR teams.
• Ensure inventory breadth and depth with local leadership and supply chain.
• Provide technical and installation support to builders, contractors, distributors, and sales reps.
• Coordinate with vendor Quality teams for jobsite inspections and field assessments.
• Support sales with marketing materials, product launches and regional events.
• Collect field feedback to inform product development and marketing.
• Promote Woodgrain and vendor partners brand image at customer touchpoints.

Skills

Construction industry experience

Siding & exterior systems

Effective communication

Blueprints & specs reading

Vendor collaboration

Troubleshooting in-field issues

Education

Bachelor’s Degree (preferred)

Job description

The Technical Sales Manager position serves as an internal expert for Woodgrain’s Siding & Trim and Outdoor Living product lines. This role partners closely with our Outside Sales Team, Marketing department, Supply Chain, and National Accounts division while acting as an extension of our key vendors, to support customers and contractors throughout the assigned geographical footprint. This role works in collaboration with vendors to ensure their products are effectively communicated, properly specified, and correctly installed in the field. This role provides hands‑on training, marketing support, jobsite evaluations, and product demonstrations to strengthen brand loyalty, drive sales growth and enhance overall customer satisfaction.

JOB EXPECTATIONS

Essential Duties and Responsibilities

include, but are not limited to the following:

• Field resource for our Exterior product lines that Woodgrain represents.
• Work alongside RSM to maintain a detailed pipeline, communicating opportunities, sales call notes, and customer follow-ups.
• Conduct on-site product training sessions, installation demonstrations, and contractor workshops with Vendor representative and Woodgrain OSR’s.
• Work in Vendor/Woodgrain OSR teams to identify, quote and coordinate large projects in the region.
• Works with local leadership and supply chain to ensure we have the proper breadth and depth of inventory to grow the category.
• Provide technical and installation support to builders, contractors, distributors, and sales representatives.
• Coordinating with vendor’s Quality teams, perform jobsite inspections and field assessments to ensure product installations meet standards.
• Support the sales team by assisting in development of marketing materials, product launches and regional events.
• Collect and communicate field feedback to inform product development and marketing efforts.
• Promote Woodgrain and our vendor partners brand image and best practices at every customer touchpoint.

JOB SPECIFICATIONS

Education and Experience

Knowledge

Skills and Abilities

Education / Experience

• Bachelor’s Degree is preferred but not a prerequisite.
• Relevant experience of at least 3-5 years, unless currently in another role within our organization.

Key Qualifications:

• Minimum 3–5 years of experience in construction, building materials, or exterior systems.
• Understanding of different types of siding materials, their installation processes and how they work with the overall house build.
• Excellent communication and presentation skills with the ability to engage both contractors and distributors.
• Proficiency in reading blueprints, specifications, and technical drawings.
• Preferred knowledge of local building codes and any professional building certifications.
• Skilled at troubleshooting field issues and providing practical solutions.

Other Qualifications & Requirements:

• To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. The job functions require the possession of a valid state driver’s license.

Other Skills and Abilities:

• Candidate should have above average skills in Microsoft Windows, Word, Excel, and PowerPoint. They should have excellent communication skills, both oral and written. Attention to detail a must. Outside sales reps must have time management skills, be self‑motivated, be able to build relationships, and always maintain a positive attitude. Customer facing roles require maintaining a professional appearance and representing the company positively to the public is required.

WORK ENVIRONMENT

Physical Requirements

Equipment & Machinery

Physical Demands:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
• While performing the duties of this job, the employee is regularly required to talk or listen. The employee must be able to lift, stock, cull, or inspect material on a daily, weekly, or monthly basis.

Travel:

• Travel requirements for this position vary from 50% to 75%, including overnight stay.