Technical Sales Lead – Relays & Power Systems

CGL Consulting Co., Ltd; California (MO); On-site; USD 90,000 - 130,000; Full time

Job summary

CGL Consulting Co., Ltd. seeks a technically capable Technical Sales Manager to grow our relay business in American markets via a direct-sales model.

You will blend engineering know-how with hands-on B2B sales, forming long-term OEM and Tier supplier relationships and driving go-to-market strategies in home appliances, solar PV, energy storage, and EV charging sectors. The role requires strong communication, negotiation, and cross-functional collaboration, plus the ability to read and discuss

Qualifications

• Bachelor's degree or higher in Electrical, Electronics, Mechanical, Automation, Mechatronics, or related field.
• 5–8 years of direct sales or related roles.
• Practical knowledge of relay products and selection parameters.
• Experience selling to OEMs, Tier suppliers, or end-use customers.
• Ability to read technical specifications, drawings, and reports.
• Authorized to work in the United States without sponsorship.
• Valid driver's license and willingness to travel 25–40%.

Responsibilities

• Develop and execute direct sales plans for relay products across industries, accounts, and territories.
• Identify, qualify, and win new business directly with OEMs, Tier suppliers, and partners.
• Manage the full direct sales cycle: prospecting, needs discovery, presentations, quotes, and negotiations.
• Translate customer requirements into relay solutions in collaboration with engineering and product teams.
• Build long-term relationships with engineering, purchasing, and management at key accounts.
• Develop opportunities in home appliances, solar PV, energy storage, EV charging, and related applications.
• Maintain pipelines, forecasts, visit reports, and competitive intelligence; report to management.
• Coordinate internal resources to resolve technical, quality, delivery, and commercial issues.
• Monitor market trends and advise on product and go-to-market actions.
• Represent the company at customer visits, trade shows, and industry events; travel as needed.

Skills

Direct sales experience

Engineering background

Account management

Communication skills

Travel willingness

Education

Bachelor's degree in Engineering

Job description

CGL Consulting Co., Ltd. seeks a technically capable Technical Sales Manager to grow our relay business in American markets via a direct-sales model.

You will blend engineering know-how with hands-on B2B sales, forming long-term OEM and Tier supplier relationships and driving go-to-market strategies in home appliances, solar PV, energy storage, and EV charging sectors. The role requires strong communication, negotiation, and cross-functional collaboration, plus the ability to read and discuss