Technical Product Marketing Manager, GTM & Content

markforged

Waltham (MA)

On-site

USD 74,000 - 98,000

Full time

14 days+

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Job summary

Markforged, a leader in additive manufacturing, seeks a Product Marketing Manager to drive market awareness, customer adoption, and revenue growth. You will define product positioning and messaging, support go-to-market plans, and develop sales enablement materials by translating complex technologies into clear value propositions for target audiences.

You will collaborate with Product Management, Sales, Channel, and Marketing to build demand generation, craft compelling content, and strengthen

Qualifications

3+ years in technical product marketing or equivalent.
Strong written and oral communication skills.
Ability to translate technical concepts into clear messaging.
Proven experience leading cross-functional teams.
Experience with sales and competitive analysis.
Bonus: familiarity with 3D printing ecosystem; hardware and SaaS marketing.

Responsibilities

Collaborate on go-to-market strategy for new and existing products.
Drive go-to-market launches, announcements, and campaigns.
Align business value to product offerings and connect to market through messaging and positioning.
Communicate the vision and value of new products to the sales team.
Work cross-functionally to tell the Markforged story and act as a thought leader.
Contribute to market research projects and competitive analyses.
Develop sales tools and create content such as case studies, videos, and blogs.