Talent Marketing Manager

Jobtailor; Mountain View (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Jobtailor in Mountain View, CA seeks a senior talent marketing leader to develop and own full-funnel recruitment marketing strategies across assigned functions and geographies. You will build integrated, multi-channel campaigns from annual planning through execution, drive performance against pipeline, MQLs, and hiring goals, and shape long-term pipeline strategies for AI talent.

You will lead programs, coach stakeholders, translate results into scalable improvements, use experiments to test

Qualifications

• 5+ years of experience in talent marketing, demand generation, digital marketing, lead generation, or a related field.
• Proven experience managing and optimizing multiple marketing funnels and driving candidate or lead conversion.
• Advanced understanding and practical application of AI tools and technologies.
• Experience using AI strategically beyond basic adoption.
• Background in technology, software, SaaS, or similar B2B environments preferred.
• Experience partnering with sales organizations and supporting lead generation through marketing strategies.
• Strong analytical capabilities and experience using data to inform campaigns, recommendations, and business decisions.
• Demonstrated leadership presence and stakeholder management skills.
• Ability to represent marketing strategies confidently at all organizational levels.

Responsibilities

• Develop and own full-funnel recruitment marketing strategies across assigned functions and geographies.
• Develop integrated, multi-channel campaigns from annual planning through execution and wrap-up.
• Drive performance against pipeline, MQL, and hiring goals.
• Build and drive long-term pipeline strategy for early-career and emerging AI talent segments.
• Lead the Tech Stories Webinar program from content roadmap through execution.
• Coach program owners and translate results into scalable improvements and future investment decisions.
• Develop data-backed performance narratives to secure alignment and drive action with stakeholders and senior leaders.
• Use experimentation methodologies to test candidate-backed hypotheses and identify opportunities.
• Apply cultural insights across candidate audiences to ensure campaigns resonate with diverse talent segments.
• Evaluate and apply AI tools and martech platforms to streamline workflows and improve campaign performance.
• Manage workload and deadlines independently across concurrent workstreams.
• Contribute expertise to shared COE priorities and cross-functional initiatives.

Skills

Full-funnel marketing

AI tools usage

Stakeholder management

Lead generation

Analytics

Tools

AI tools

MarTech platforms

Job description

• Develop and own full-funnel recruitment marketing strategies across assigned functions and geographies
• Develop integrated, multi-channel campaigns from annual planning through execution and wrap-up
• Drive performance against pipeline, MQL, and hiring goals
• Build and drive long-term pipeline strategy for early-career and emerging AI talent segments
• Lead the Tech Stories Webinar program from content roadmap through execution
• Coach program owners and translate results into scalable improvements and future investment decisions
• Develop data-backed performance narratives to secure alignment and drive action with stakeholders and senior leaders
• Use experimentation methodologies to test candidate-backed hypotheses and identify opportunities
• Apply cultural insights across candidate audiences to ensure campaigns resonate with diverse talent segments
• Evaluate and apply AI tools and martech platforms to streamline workflows and improve campaign performance
• Manage workload and deadlines independently across concurrent workstreams
• Contribute expertise to shared COE priorities and cross-functional initiatives

Requirements

• 5+ years of experience in talent marketing, demand generation, digital marketing, lead generation, or a related field
• Proven experience managing and optimizing multiple marketing funnels and driving candidate or lead conversion
• Advanced understanding and practical application of AI tools and technologies
• Experience using AI strategically beyond basic adoption
• Background in technology, software, SaaS, or similar B2B environments preferred
• Experience partnering with sales organizations and supporting lead generation through marketing strategies
• Strong analytical capabilities and experience using data to inform campaigns, recommendations, and business decisions
• Demonstrated leadership presence and stakeholder management skills
• Ability to represent marketing strategies confidently at all organizational levels
• Ability to work autonomously, manage priorities, and deliver against deadlines with minimal supervision
• Ability to proactively communicate progress, results, and challenges
• Ability to influence stakeholders, gain buy-in, and advocate for recommendations
• Willingness to challenge assumptions and push ideas forward
• W2 long-term contract employment requiring onsite work three days per week

Core Competencies

Demonstrates expertise in developing and executing full-funnel recruitment marketing strategies, leveraging AI tools and data analytics to optimize campaign performance and drive candidate engagement. Proven ability to manage multiple marketing funnels and influence stakeholders across various organizational levels.