Supervisor, Paid Social

Publicis Groupe Holdings B.V; Philadelphia (Philadelphia County); On-site; USD 75,050 - 107,835; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability insurance

401K

Parental leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Groupe Holdings B.V. is seeking a Paid Social Media Supervisor to serve as a subject matter expert and key resource for the Paid Social team, clients, and partner agencies.

You will develop paid social strategy for assigned accounts and articulate how paid social fits into holistic media programs. The role requires deep platform knowledge (Meta, Twitter, LinkedIn, Snap, TikTok, Reddit, Pinterest), strong Excel/PowerPoint skills, and experience managing a team.

Qualifications

• 5+ years biddable social media campaign management experience.
• Experience in managing a team.
• Meta Blueprint Certification desired.
• Healthcare industry knowledge is a plus.
• Proficiency in Microsoft Office Suite for day-to-day workflow.

Responsibilities

• Develop paid social strategy for assigned accounts/brands.
• Understand relationship between paid, owned, and earned social media tactics.
• Monitor trends in social media and recommend tools/format changes to improve performance.
• Create weekly/monthly reports with key metrics and insights.
• Plan social media as part of a holistic media approach and influence client goals.
• Lead budget projections with support from management.
• Oversee daily operations and career development of team members.

Skills

Social media campaign management

Team leadership

Meta Blueprint Certification

Healthcare industry knowledge

Microsoft Office Suite

Tools

Microsoft Office Suite

Job description

Position Summary

The Paid Social Media Supervisor is a subject matter expert and serves as key resource for the Paid Social team, clients and partner agencies, vendor partners, and internal cross-functional counterparts. The Supervisor works to develop paid social strategy for assigned accounts/brands and can clearly articulate the role that paid social plays in a holistic media program.

Key Responsibilities

• Understands the relationship between paid, owned, and earned social media tactics
• Has solid knowledge of category and channel
• Deep understanding of social media platforms such as Meta, Twitter, LinkedIn, Snap, TikTok, Reddit, and Pinterest
• Well versed in vendor landscape, contributes to agency POVs
• Monitors the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint
• Understanding of Meta Advanced Measurement Solutions
• Understands Meta Pixel and other technical paid social platform solutions
• Understands how the agency works and how jobs flow through the agency
• Understands scope of work and flags scope creep on assigned account(s)
• Oversees daily operations and develops careers of Managers and Associates on assigned team(s)
• Plans social media as part of a holistic media approach & influences clients’ social media goals
• Leads budget projections with support from Manager role
• Compiles data across several social media platforms and maintains high level of standard in creating and delivering weekly/monthly reports, including key metrics and analysis for insights, optimizations, and future strategy development

Qualifications

• Exhibits integrity and trust
• Adherence to agency procedures and processes
• Proficiency in computer skills used to manage day-to-day workflow (e.g., Microsoft Office Suite)
• 5 years biddable social media campaign management experience
• Experience in managing a team
• Meta Blueprint Certification desired
• Healthcare industry knowledge a plus

Compensation & Benefits

Compensation Range: USD $75,050.00 - USD $107,835.00/Annually.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

All your information will be kept confidential according to EEO guidelines.