Supervisor, Paid Social

Publicis Groupe ANZ; Philadelphia (Philadelphia County); On-site; USD 75,050 - 107,835; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Groupe ANZ is seeking a Paid Social Media Supervisor to lead strategy and execution for assigned brands in a holistic media program.

You will oversee day-to-day operations, manage a team of Managers and Associates, and collaborate with clients, partner agencies, and vendors to drive performance across Meta, Twitter, LinkedIn, TikTok, and other platforms.

Qualifications

• 5+ years of biddable social media campaign management experience.
• Experience in managing a team.
• Meta Blueprint Certification desirable.
• Healthcare industry knowledge a plus.

Responsibilities

• Develop paid social strategy for assigned accounts and brands.
• Monitor trends and optimize campaigns; provide client recommendations.
• Lead reporting with weekly/monthly insights.
• Oversee daily operations and career development of managers and associates.
• Plan social media as part of holistic media approach and influence clients' goals.
• Lead budget projections with support from Manager.

Skills

Biddable social media management

Team management experience

Meta Advanced Measurement Solutions

Meta Pixel knowledge

Excel (VLookup, Pivot)

PowerPoint proficiency

Microsoft Office familiarity

Tools

Excel

PowerPoint

Microsoft Office Suite

Job description

Position Summary

The Paid Social Media Supervisor is a subject matter expert and serves as key resource for the Paid Social team, clients and partner agencies, vendor partners, and internal cross-functional counterparts. The Supervisor works to develop paid social strategy for assigned accounts/brands and can clearly articulate the role that paid social plays in a holistic media program.

Key Responsibilities

• Understands the relationship between paid, owned, and earned social media tactics
• Has solid knowledge of category and channel
• Deep understanding of social media platforms such as Meta, Twitter, LinkedIn, Snap, TikTok, Reddit, and Pinterest
• Well versed in vendor landscape, contributes to agency POVs
• Monitors the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Intermediate level understanding of Excel functions (ie. VLook-up, Pivot Table, chart building) and PowerPoint
• Understanding of Meta Advanced Measurement Solutions
• Understands Meta Pixel and other technical paid social platform solutions
• Understands how the agency works and how jobs flow through the agency
• Understands scope of work and flags scope creep on assigned account(s)
• Oversees daily operations and develops careers of Managers and Associates on assigned team(s)
• Plans social media as part of a holistic media approach & influences clients’ social media goals
• Leads budget projections with support from Manager role
• Compiles data across several social media platforms and maintains high level of standard in creating and delivering weekly/monthly reports, including key metrics and analysis for insights, optimizations, and future strategy development

Qualifications

• Exhibits integrity and trust
• Adherence to agency procedures and processes
• Proficiency in computer skills used to manage day-to-day workflow (e.g., Microsoft Office Suite)
• 5 years biddable social media campaign management experience
• Experience in managing a team
• Meta Blueprint Certification desired
• Healthcare industry knowledge a plus

Compensation & Benefits

Compensation Range: USD $75,050.00 - USD $107,835.00/Annually.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

All your information will be kept confidential according to EEO guidelines.