Student Marketing & Communications Assistant (Grant-Funded Position)

Texas Wesleyan University; Fort Worth (TX); On-site; USD 17,000 - 25,000; Part time

Job summary

Texas Wesleyan University’s Center for Excellence in Teaching & Learning (CETL) seeks a Student Marketing & Communications Assistant to help promote innovative academic initiatives. The role offers hands-on experience in digital campaigns, content creation, and portfolio-building while mentored by instructional designers.

The position is grant-funded for the current academic year with potential for continuation.

Qualifications

• Declared or intended major in Marketing, Communications, Media, or related field.
• Experience with or interest in graphic design and video production.

Responsibilities

• Assist in the development and execution of marketing campaigns for CETL initiatives and projects.
• Create and edit digital content, including: social media graphics and posts, email marketing materials, promotional flyers and digital assets, short-form video content.
• Support internal and external communications across platforms (e.g., email, web, social media).
• Utilize provided branding guidelines to ensure consistency across all materials.
• Collaborate with CETL team members to implement pre-developed campaign plans.
• Contribute creative ideas for future campaigns and content strategies.
• Assist with basic analytics tracking and reporting (as needed).

Skills

Graphic design

Video editing

Marketing

Content creation

Social media

Education

Marketing/ communications major

Media coursework

Graphic design coursework

Tools

Adobe CC

Canva

Camtasia

Email marketing tools

MS 365 / Google Workspace

Job description

Student Marketing & Communications Assistant (Grant-Funded Position)

Job Title Student Marketing & Communications Assistant (Grant-Funded Position)

Position Summary

Position Overview
The Center for Excellence in Teaching & Learning and Distance Education ( CETL ) is seeking a motivated and creative Student Marketing & Communications Assistant to support the promotion and launch of innovative academic initiatives, including faculty development programs, digital learning resources, and emerging projects.

This position offers a unique opportunity for a student interested in marketing, communications, or digital media to gain hands-on experience contributing to real institutional campaigns. The student will work with a collaborative, forward-thinking team and receive mentorship from instructional designers while building a professional portfolio of applied work. This position is for the current academic year with the potential to continue for an additional year.

Why Join CETL ? The CETL is a dynamic and collaborative team dedicated to innovation in teaching and learning. CETL supports faculty by designing academic course content, creating opportunities for active student learning, addressing technical needs through Canvas, AI, and other technologies, and implementing a continuing education program. This position offers not only valuable work experience, but also the chance to contribute to impactful projects that support faculty, students, and the broader university community.

Application Requirements

• Completed application through Texas Wesleyan University.
• Resume
• List of three references (at least one from a TXWES professor)
• A portfolio that includes samples of marketing and graphic design products (at least one video and one flyer/post).

Additional Information

• This is a grant-funded position – the grant funds for 2 years. Based on the success of initiatives, there could be future potential for this role.
• Summer work opportunities may be available but are not required
• Work schedule will be coordinated based on student availability within standard business hours

Professional Development Opportunity

This role is designed to provide meaningful, real-world experience. Students will leave with:

• A portfolio of professional marketing and design work
• Experience contributing to institutional-level initiatives
• Exposure to higher education communications and instructional design environments

Essential Duties and Responsibilities

• Assist in the development and execution of marketing campaigns for CETL initiatives and projects
• Create and edit digital content, including:
  • Social media graphics and posts
  • Email marketing materials
  • Promotional flyers and digital assets
  • Short-form video content
• Support internal and external communications across platforms (e.g., email, web, social media)
• Utilize provided branding guidelines to ensure consistency across all materials
• Collaborate with CETL team members to implement pre-developed campaign plans
• Contribute creative ideas for future campaigns and content strategies (after initial onboarding)
• Assist with basic analytics tracking and reporting (as needed)

Education, Certifications and/or Licenses

Declared or intended major in Marketing, Communications, Media, or related field

Experience

Experience with or interest in:

• Graphic design and visual content creation
• Video editing and multimedia production

Knowledge, Skills & Abilities

• Familiarity with tools such as:
  • Adobe Creative Cloud (Photoshop, Adobe Express, etc.)
  • Canva
  • Camtasia or similar video editing software
  • Email marketing platforms (e.g., Constant Contact or similar)
  • Microsoft 365 and/or Google Workspace
• Comfort using AI tools as a support resource (not as a sole content generator)
• Strong attention to detail and ability to follow established branding guidelines
• Ability to work independently and manage time effectively within a flexible schedule

Posting Number

Posting Open Date

Posting Open Date 11/11/2026

Open Until Filled Yes

Posting Close Date

Posting Close Date 12/17/2026

Supplemental Questions

Required fields are indicated with an asterisk (*).

• Are you currently enrolled as a student at Texas Wesleyan University?
  • Yes
  • No
• Please select your current classification.
  • Freshmen
  • Sophomore
  • Junior
  • Senior
  • Graduate Student
• What is your major?

  (Open Ended Question)

• What part of this opportunity is most interesting to you?

  (Open Ended Question)

• Please identify any recurring commitments (employment, athletics, organizations, internships, etc.) that may impact your availability to work during normal business hours (Monday-Thursday, 8:00 am-5:00 pm).

  (Open Ended Question)

Documents Needed To Apply

Required Documents

• Resume
• Portfolio
• Class Schedule (Student Employment Only)
• List of Three References

Optional Documents

• Cover Letter
• Transcripts
• Letter of Recommendation
• Curriculum Vitae
• Media File
• Current Employee Application (for internal applicants)
• Financial Aid Work Study Award Letter (Student Employment Only)