Student Experience & Marketing Lead

Aramark; Pennsylvania; On-site; USD 60,000 - 90,000; Full time

Job summary

Aramark is seeking a Student Experience Manager to bridge Aramark's Marketing team with school clients. You will lead marketing initiatives, oversee merchandising across dining stations, and develop promotions to grow meal participation while ensuring client satisfaction.

The role requires at least 3 years in product, marketing or merchandising, a bachelor’s degree in business or marketing, and the ability to work in a matrixed organization. Travel approx. 10%.

Qualifications

• Minimum 3 years of product, marketing and/or merchandising experience.
• Bachelor's degree in business or marketing or equivalent experience.
• Proven ability to increase sales and measure ROI on programs.

Responsibilities

• Conducts marketing research and data collection (focus groups, surveys, trend analysis).
• Develops marketing plans and new strategies to promote meals and programming.
• Supports client reviews and presentations for account growth.
• Coordinates events, promotions, collateral, PR, and social media.
• Builds relationships with clients, parents, teachers, staff, and community groups.
• Manages merchandising of stations to drive sales and meal uptake.
• Collaborates with operations to deliver client-driven goals and new innovations.
• Monitors Student ViewPOINT survey results to guide menu and program decisions.
• Develops communication materials to engage students, parents, and administrators.
• Establishes feedback channels and collaborates with teams for messaging alignment.

Skills

Marketing

Merchandising

Public speaking

Client interaction

Social media

Presentation

Project management

Education

Bachelor's degree in business or marketing

Tools

MS Office

Canva

PowerPoint

Excel

Web-based sites

Editing & videography

Job description

Aramark is seeking a Student Experience Manager to bridge Aramark's Marketing team with school clients. You will lead marketing initiatives, oversee merchandising across dining stations, and develop promotions to grow meal participation while ensuring client satisfaction.

The role requires at least 3 years in product, marketing or merchandising, a bachelor’s degree in business or marketing, and the ability to work in a matrixed organization. Travel approx. 10%.