Student Assistant - WOLF Radio: Content Marketing Director

University of West Georgia; Carrollton (GA); On-site; USD 13,776 - 20,664; Part time

Job summary

The University of West Georgia seeks a Student Assistant for WOLF Radio as Content Marketing Director. This role involves collaborating with the Program Director on show promotions, managing content creation, and leading initiatives for audience engagement.

Qualified candidates must have completed Core Area F courses, maintain a 2.0 GPA, and possess strong teamwork and leadership skills. Preference is given to those skilled in Adobe Audition. Physical ability to move equipment is required.

Qualifications

• Must complete all of Core Area F and certain communications courses.
• Maintain a minimum 2.0 GPA and valid driver's license.
• Ability to lift 50 pounds of audio/visual equipment.

Responsibilities

• Collaborate with the Program Director to create and promote shows.
• Lead meetings for shows and podcasts twice a month.
• Evaluate information to create promotional materials.
• Support development of content marketing plans.
• Assist with blog postings and survey conducting.

Skills

Teamwork

Leadership

Creativity

Content Marketing

Adobe Audition

Education

Completion of Core Area F courses

Enrolled in a minimum of 6 credit hours at UWG

Job description

Student Assistant – WOLF Radio: Content Marketing Director

Job Summary

• Demonstrate teamwork to work with the Program Director to create shows and help promote shows and podcasts via on‑air, events or other ideas.
• Demonstrate leadership to maintain shows and podcasts utilizing social media, creating engaging and promotable content for website and social media to attract listeners.
• Demonstrate leadership to lead meetings twice a month for shows and podcasts.
• Think critically, creatively, and alongside shows and podcasts to maintain their promotions in inexpensive and effective ways.
• Evaluate information to work with Lead Graphic Designer to create and distribute flyers, posters, handbills, or pamphlets.
• Utilize teamwork and apply basic numerical and statistical concepts to work with Public Relations staff to conduct surveys.
• Assist Public Relations staff in ensuring talent is available and in attendance for promotional events.
• Assist with posting blogs to the website.
• Support the development of content marketing plans with outputs including brand voice & tone, audience personas, content ecosystems, and messaging frameworks.
• Synthesize trends, category data, and campaign reports to identify insights that can improve our content product.
• Apply current tools and technologies to assist with station remotes and events.
• Develop professional job skills by attending any staff leadership & job skill enhancement training.
• Demonstrate professionalism by attending staff meetings and performing functions as deemed appropriate by Operations Manager or Program Director.
• Utilize teamwork and leadership to train and mentor staff and volunteers.
• Adhere to all policy and procedures.
• Report any and all violations to GM and OM.

Required Qualifications

• All students must have completed all of Core Area F and one or more of the following courses: In‑house WIT Training Course, COMM 3351‑Radio Program Production, COMM‑3352 Fundamentals of Television Production, COMM‑3353 Fundamentals of Film & Video Production, COMM 4421‑Radio Practicum, and COMM‑3354 Digital Social Media & Society.
• Must be enrolled at UWG in a minimum of 6 credit hours and have a 2.0 GPA.
• Must have and maintain a valid driver's license.

Physical Requirements / Working Conditions

• Frequently moves audio/visual equipment weighing up to 50 pounds across campus for various classroom and event needs.

Preferred Qualifications

• Skilled with Adobe Audition.

Equal Employment Opportunity

Equal opportunity and decisions based on merit are fundamental values of the University System of Georgia (USG). The Board of Regents prohibits discrimination on the basis of an individual's age, color, disability, genetic information, national origin, race, religion, sex, or veteran status (‘protected status’). No individual shall be excluded from participation in, denied the benefits of, or otherwise subjected to unlawful discrimination, harassment, or retaliation under any USG program or activity because of his or her protected status; nor shall any individual be given preferential treatment because of the individual's protected status, except that preferential treatment may be given on the basis of veteran status when appropriate under federal or state law.