Strategic Social Media Lead - Hybrid (Paid & Organic)

System One, Inc.; Boston (MA); Hybride; USD 43 000 - 52 000; Temps partiel

Résumé du poste

TeamPeople, a division of System One, seeks a Social Media Specialist to drive paid and organic social strategies from Boston, MA. You will develop content, optimize performance, and analyze results to inform strategy across platforms including LinkedIn, YouTube, Facebook, and Instagram.

The role requires 3–5 years in social media, strong analytics, and excellent communication within financial services or regulated industries.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 3–5 years in social media strategy, digital marketing, or social media management.
• Experience managing paid and organic social programs.
• Financial services or regulated industry experience preferred.
• Experience using analytics, reporting, and social listening tools.

Responsabilités

• Develop and execute paid and organic social media strategies aligned with objectives.
• Create and optimize campaigns across multiple platforms to boost engagement and leads.
• Collaborate with editorial, digital, and creative teams for content.
• Manage social channels: LinkedIn, Reddit, YouTube, Facebook, Instagram, etc.
• Monitor activity, engagement, and inquiries; escalate issues when needed.
• Analyze campaign performance and report insights with dashboards.
• Provide actionable recommendations from metrics and insights.
• Coordinate with marketing, compliance, and cross-functional teams.
• Identify opportunities to improve effectiveness through testing.
• Stay current on social trends and industry developments.

Connaissances

Social media marketing

Paid social campaigns

Content strategy

Analytics & reporting

Cross-functional collaboration

Excellent communicator

Financial services knowledge

Formation

Bachelor's degree

Outils

Sprinklr

Hootsuite

Meltwater

Adobe Analytics

Description du poste

TeamPeople, a division of System One, seeks a Social Media Specialist to drive paid and organic social strategies from Boston, MA. You will develop content, optimize performance, and analyze results to inform strategy across platforms including LinkedIn, YouTube, Facebook, and Instagram.

The role requires 3–5 years in social media, strong analytics, and excellent communication within financial services or regulated industries.