Strategic Social Media Lead: Content & Reputation

Bully Pulpit International; Washington; Hybrid; USD 77,000 - 85,000; Full time

Benefits offered by this job

Health insurance (100% premiums)

401(k) with employer match

Paid parental leave (16 weeks)

Phone reimbursement

Unlimited sick time

Generous vacation

Job summary

Bully Pulpit International, a leading outcomes agency, seeks a seasoned social and content strategist to guide integrated social programs. The role blends strategic planning, content creation, executive visibility, and rapid-response expertise with emphasis on thought leadership, public policy, and values-driven engagement.

Starting salary range is $77,000 - $85,000 with an annual bonus. Location expectations include working from NYC, DC, Chi, SF, or LA offices at least 3x per week.

Qualifications

• 4+ years of experience in strategic communications, social media strategy, and content creation.
• Fluency in major social platforms (LinkedIn, X/Twitter, Facebook, Instagram, TikTok, YouTube, Reddit).
• Hands-on experience with at least one enterprise social management platform (e.g., Sprout Social, Hootsuite, Sprinklr, Brandwatch).
• Working knowledge of social listening tools such as Brandwatch, Meltwater, Sprinklr, or Talkwalker.
• Background in agency or corporate environments; experience with corporate reputation/public affairs campaigns.
• Exceptional writing, presentation, and analytical skills; ability to balance strategic and creative demands under tight timelines.
• Proven project and multi-stakeholder management experience.

Responsibilities

• Translate client and brand objectives into clear social content plans and ensure execution aligns with strategy.
• Manage always-on campaigns across major platforms (LinkedIn, Facebook, Instagram, TikTok, YouTube, X/Twitter, Reddit).
• Own social projects from brief through delivery, prioritizing needs and coordinating internal partners.

Skills

Social media strategy

Social platforms fluency

Enterprise social management tools

Social listening tools

Agency/corporate experience

Writing/presentation/analytical skills

Project management

Tools

Sprout Social

Hootsuite

Sprinklr

Brandwatch

Job description

Bully Pulpit International, a leading outcomes agency, seeks a seasoned social and content strategist to guide integrated social programs. The role blends strategic planning, content creation, executive visibility, and rapid-response expertise with emphasis on thought leadership, public policy, and values-driven engagement.

Starting salary range is $77,000 - $85,000 with an annual bonus. Location expectations include working from NYC, DC, Chi, SF, or LA offices at least 3x per week.