Director of Paid Digital Strategy & Creative Leadership

Bully-Pulpit-International; New York (NY); On-site; USD 150,000 - 165,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with employer match

Generous vacation

Phone reimbursement

Unlimited sick time

Paid parental leave (16 weeks)

Job summary

Bully Pulpit International in the United States is seeking a senior leader to guide large-scale paid digital campaigns for major brands. You will own the strategic throughline from audience insight and campaign brief to creative development, media activation, optimization, and results.

You will be a senior client advisor and oversee complex scopes and budgets while coordinating multidisciplinary teams across creative, media, insights, and public affairs.

Qualifications

• 12+ years in agency or equivalent client-service roles leading integrated paid digital campaigns.
• Track record managing substantial creative and media budgets with ownership of briefs and delivery.
• Strong judgment on corporate reputation, public affairs, and regulatory environments.
• Fluency in audience segmentation, message testing, digital media, measurement, and cross-channel planning.
• Credibility with C-suite clients and ability to simplify complex strategies for teams.

Responsibilities

• Set campaign strategy: audience, change, message, channel mix, success measures, and paid media role.
• Translate research and insights into sharp briefs and persuasive campaign ideas.
• Guide creative teams from concept to production with decisive feedback.
• Oversee paid media planning and execution across digital channels and budgets.
• Counsel senior clients on decisions, risks, and policy dynamics with clear recommendations.
• Own account delivery: scopes, budgets, timelines, reporting, and cross-team coordination.
• Lead and develop managers across multiple workstreams to raise quality of output.

Skills

Paid digital campaigns

Budget management

Strategic communications

C-suite client relation

Cross-channel planning

Job description

Bully Pulpit International in the United States is seeking a senior leader to guide large-scale paid digital campaigns for major brands. You will own the strategic throughline from audience insight and campaign brief to creative development, media activation, optimization, and results.

You will be a senior client advisor and oversee complex scopes and budgets while coordinating multidisciplinary teams across creative, media, insights, and public affairs.