Strategic SEO Manager — Content & Discoverability

Amazon; Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Job summary

Amazon Web Services (AWS) is seeking an experienced, results-driven SEO Manager to own the development, implementation, and optimization of the search experience across the AWS website. As an SEO Manager for the AWS Search Marketing Team, you will partner with marketers to improve content quality, organization, and discoverability.

You will lead SEO content strategy, technical SEO, and data-driven roadmaps, working with cross-functional teams to deliver best-in-class content that drives organic

Qualifications

• 4+ years SEO experience and ability to define business impact.
• Understanding of Answer Engine Optimization (AEO) and its role with SEO.
• Experience managing content strategy for high-traffic websites.

Responsibilities

• Be the guardian for content quality and SEO best practices, continually raising the bar for discoverability.
• Educating marketers and content authors on SEO best practices across the organization.
• Partnering with teams to ensure AWS content adheres to SEO best practices.
• Partnering with marketers to develop and implement content marketing campaigns to grow SEO traffic.
• Providing support to stakeholders to ensure new site features and content adhere to SEO best practices.
• Maintaining a library of documentation educating the organization on SEO best practices.
• Auditing AWS web content to identify opportunities to grow natural search.
• Performing keyword research and data analysis to justify projects.
• Analyzing and reporting on overall natural search performance with actionable insights.

Skills

SEO strategy

Keyword research

Data analysis

Cross-functional collaboration

AEO knowledge

Multi-territory campaigns

Digital marketing

Job description

Amazon Web Services (AWS) is seeking an experienced, results-driven SEO Manager to own the development, implementation, and optimization of the search experience across the AWS website. As an SEO Manager for the AWS Search Marketing Team, you will partner with marketers to improve content quality, organization, and discoverability.

You will lead SEO content strategy, technical SEO, and data-driven roadmaps, working with cross-functional teams to deliver best-in-class content that drives organic