Digital Marketing Manager: Web Strategy & Global Templates

Amazon Web Services (AWS); Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Benefits offered by this job

Health insurance

RSUs

Sign-on payments

Job summary

Amazon Web Services, Inc. is seeking a data-driven Digital Marketing Manager to lead strategy and templatization of marketing pages on the AWS website.

You will collaborate across engineering, UX, information architecture, testing and product marketing to standardize the web experience and scale frameworks globally. You will drive alignment across teams, run A/B tests, and define content placement and templates that scale regionally while maintaining brand guidelines and technical capabilities.

Qualifications

• 5+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience building strategic marketing plans and executing at a tactical level.
• Experience managing or working within cross-functional marketing and creative teams.
• Experience with web development, specifically with AEM or other enterprise CMS.

Responsibilities

• Create world-class customer experiences on AWS digital properties.
• Define the strategy and templatization of marketing pages, building standardized frameworks that raise customer engagement and drive AWS demand globally.
• Collaborate with stakeholders across web, marketing, engineering, UX, product management, and business teams to drive innovative website solutions.
• Own the A/B testing and experimentation roadmap to validate decisions and improve page performance.
• Approach QA with a high degree of rigor to ensure quality before publication.

Skills

Data-driven marketing

Cross-functional collaboration

Strategic marketing planning

Tactical execution

Strong communication

Tools

Adobe Experience Manager

Asana

JIRA

Workfront

Excel

Tableau

Job description

Amazon Web Services, Inc. is seeking a data-driven Digital Marketing Manager to lead strategy and templatization of marketing pages on the AWS website.

You will collaborate across engineering, UX, information architecture, testing and product marketing to standardize the web experience and scale frameworks globally. You will drive alignment across teams, run A/B tests, and define content placement and templates that scale regionally while maintaining brand guidelines and technical capabilities.