Strategic Proposal Lead

Withum; Red Bank (NJ); On-site; USD 70,000 - 75,000; Full time

Job summary

Withum is seeking a Pursuit Strategist to coordinate proposal development and RFP activities within the Pursuit Team. You will collaborate with stakeholders to streamline content creation, maintain branding, and ensure timely delivery of proposals.

The role emphasizes research, drafting, content management in CRM, and strategic insight into win themes, with a focus on quality and compliance in a fast-paced professional services environment.

Qualifications

• Bachelor's degree in English, Communications, Marketing, Business Administration, or related fields.
• 2-4 years of experience in proposal writing, pursuit support, marketing communications or a related professional services role.
• Familiarity with APMP, Shipley or other proposal development best practices is a plus.
• Experience with not-for-profit, education, healthcare, government, social services or other mission-driven organizations is highly preferred.
• Strong proficiency with Microsoft Word; familiarity with Copilot and Cowork for drafting proposals.

Responsibilities

• Researching and writing standard and customized proposals.
• Drafting pursuit documents.
• Creating and maintaining baseline content for future pursuit documents through proposal automation software.
• Supporting and ensuring accuracy of lead gen information in CRM as it relates to the pursuit process.
• Providing strategic insight into win themes and brand consistency throughout the proposal process.
• Working as a project manager of assigned proposals and coordinating and executing proposal content development from subject matter experts.
• Creating proposal presentations mirroring proposal win themes for opportunities requiring buy-in from management.
• Maintaining compliance and adherence to proposal document deadlines and requirements.
• Adhering to Pursuit Team procedures and standards.
• Participation in continuous improvement of the pursuit process and content creation.
• Ensuring quality and consistency of the Firm's branding in proposal materials.

Skills

Proposal writing

Marketing communications

Project management

Attention to detail

Education

Bachelor's degree in English, Communications, Marketing, Business Administration, or related fields

Tools

QorusDocs

Loopio

Responsive

Jasper

Copilot

Job description

Withum is seeking a Pursuit Strategist to coordinate proposal development and RFP activities within the Pursuit Team. You will collaborate with stakeholders to streamline content creation, maintain branding, and ensure timely delivery of proposals.

The role emphasizes research, drafting, content management in CRM, and strategic insight into win themes, with a focus on quality and compliance in a fast-paced professional services environment.