Strategic Projects Manager (all genders)

HelloFresh; Berlin (NH); On-site; USD 103,000 - 137,000; Full time

Benefits offered by this job

Modern workspace in Berlin

HelloFresh box discounts

Training budget & L&D support

Flexible work hours & WFH policy

Onboarding buddy program

Job summary

HelloFresh in Berlin seeks a Strategic Projects Manager to drive the DACH AI roadmap and oversee critical cross-functional projects that sharpen customer experience and business development. You will spearhead initiatives from problem definition to execution with a focus on efficiency and scalability.

The role emphasizes collaboration with Strategy, Marketing, Product, and Operations, and requires a proactive, entrepreneurial mindset and strong English communication.

Qualifications

• 3+ years in strategic project management, preferably in consulting or fast-growing D2C/e-commerce.
• Proven AI advocacy with practical automation or GenAI-enabled ways of working.
• Strong stakeholder management across functions and seniorities.
• Solid business acumen and understanding of metrics.
• Autonomy and self-organization with minimal supervision.
• Passion for customer experience and measurable improvements.
• Entrepreneurial mindset, willingness to challenge the status quo.
• Fluent English; German a plus.

Responsibilities

• Own cross-functional questions from problem definition to scoping initiatives and recommended solutions.
• Translate business strategy into strategic projects and drive implementation.
• Lead customer experience initiatives, especially for the Swiss market and needs.
• Develop scalable processes and setups, e.g. onboarding or production scales.
• Lead cross-functional programs with Marketing, Product, and Operations.
• Launch major initiatives like new brands or packaging changes.
• Drive AI enablement across HelloFresh DACH and optimize efficiency.

Skills

Strategic PM

AI proficiency

Stakeholder management

KPI mastery

Autonomy

Customer-centric

Entrepreneurial spirit

English fluent

Job description

Your role

As Strategic Projects Manager (all genders), reporting to the Strategy Director, you manage critical projects that bring the HelloFresh DACH strategy to life, with a focus on customer experience and business development. You own the AI roadmap for DACH, positioning the organization to unlock strategic and operational efficiency.

This role is available for a 24-month contract (extension possible).

Your area of responsibility

You will...

• Own cross-functional questions end-to-end, from defining the problem to identifying the relevant solution space and scoping initiatives based on recommended solutions.
• Translate business strategy into strategic projects and drive their implementation across the organization.
• Lead customer experience initiatives, with a particular focus on the Swiss market and its specific customer needs.
• Develop and implement scalable solutions to improve business processes and operations, such as revising the customer onboarding process or defining scalable production setups.
• Set up and manage cross-functional programs to coordinate and steer efforts across teams such as Marketing, Product, and Operations.
• Lead major cross-functional launches and initiatives, such as the introduction of a new brand or new packaging.
• Drive AI enablement across HelloFresh DACH, identifying opportunities to leverage AI and automation to improve efficiency and ways of working.
• Partner with teams across the organization to implement AI and automation solutions and ensure they create tangible business impact.

Your profile

• 3+ years of professional experience in a strategic project management role, ideally gained in consulting or at a start-up/scale-up in a direct-to-consumer or e-commerce environment.
• AI proficiency and advocacy: familiarity with AI technologies and a track record of championing their adoption, e.g. through pragmatic automations or driving GenAI-native ways of working across teams.
• Exceptional stakeholder management and problem-solving skills: experience defining solutions with stakeholders across different functions and seniorities, understanding their priorities, finding efficient ways of working, and breaking down complex, cross-functional challenges into clear and prioritized workstreams.
• KPI mastery and a commercial mindset: strong business acumen and a solid understanding of business metrics.
• Individual contributor autonomy: a true self-starter mentality, comfortable owning your output with minimal supervision and a high degree of self-organization.
• Passion for the customer: an intrinsic drive to champion the user experience and create measurable improvements across the customer journey.
• Entrepreneurial spirit: you’re not afraid to ask “what if,” challenge the status quo, and bring new ideas to the table.
• Language skills: fluent English skills; German skills are a big plus

What we offer you

• Modern and comfortable working space with great co-workers in Berlin-Kreuzberg
• Discount for HelloFresh boxes and Convini products
• Development possibilities along with internal trainings and a yearly central Learning & Development budget for teams
• Flexible working hours including Work From Home/Work from Abroad/Sabbatical Policy, as well as a home office set up budget
• Extensive Onboarding and Buddy Program
• Social events including team events, Friday beers, company runs, book club, etc.
• Discounted fitness offers with our Urban Sports Club and John Reed partners, as well as yoga classes
• Well-being initiatives in cooperation with Headspace and Spill
• Childcare and company pension scheme benefit
• Company pension scheme
• Monthly allowance for the Deutschlandticket