Strategic Media Relations Specialist

NYU Langone Hospitals; New York (NY); On-site; USD 59,000 - 87,000; Full time

Job summary

NYU Langone Health is seeking a strategic Media Relations Coordinator to join the Clinical Media Relations Team. The role focuses on promoting patient care, research, and education by developing resources, coordinating interviews, and guiding clinicians for media engagements.

Based in Manhattan with occasional travel across the region. The candidate will manage media inquiries, create materials, and support conferences and events while collaborating across CMGCA and related teams to maximize

Qualifications

• Minimum of 3+ years of public and media relations experience.
• Excellent writer, editor, and verbal communicator.
• Good understanding of media relations and the media landscape in the US.
• Comfortable with digital content channels, including but not limited to social media.
• Strong PPT or Keynote user; good working knowledge of online collaboration tools.
• Ability to make decisions quickly within high pressure situations and react quickly and appropriately to unexpected media coverage.
• Strong interpersonal skills for cross-functional collaboration and ability to build strong relationships both internally and externally.
• Bachelor's degree in Communications, Public Relations, or related field (e.g., Journalism or Marketing), or an equivalent combination of education and experience.

Responsibilities

• Support media relations activities for assigned clinical departments, including coordination of communications, web updates, and stakeholder communications related to external reputation efforts.
• Work with media team members to ensure search terms for various media monitoring tools are up to date.
• Develop and update assets that assist media coverage, such as an experts directory, media kits and b-roll and photo libraries.
• Develop and maintain curated media distribution lists to support media outreach and pitching efforts.
• Independently coordinate and manage assigned reactive media inquiries and media engagements, including preparation of clinical experts and coordination of onsite media activities.
• Coordinate and support press conferences, reporter meet and greets, media roundtables, and other CMGCA events as needed.
• Assist with daily media reports and various coverage reports on key stories.
• Support the media teams vodcast promotion.
• Develop briefing documents, talking points, presentations, and other communications materials to support media engagements.
• Document key discussion points, action items, and communications priorities from team and stakeholder meetings.
• Collaborate with CMGCA colleagues to maximize media relations opportunities.
• Execute assigned components of NYULH's media relations strategy and recommend opportunities to strengthen engagement.
• Prepare media reports, NewsHubs, tracking, and other tasks for the clinical media relations team.
• Create and maintain an editorial calendar for all media relations content.
• Develop stories and materials, including press releases, media pitches, fact sheets, and more for news media and NYU Langone News site.

Skills

Public relations

Media relations

Writing

Editing

Verbal communication

PowerPoint/Keynote

Education

Bachelor's degree in Communications, Public Relations, or related field

Tools

PowerPoint/Keynote

Job description

NYU Langone Health is seeking a strategic Media Relations Coordinator to join the Clinical Media Relations Team. The role focuses on promoting patient care, research, and education by developing resources, coordinating interviews, and guiding clinicians for media engagements.

Based in Manhattan with occasional travel across the region. The candidate will manage media inquiries, create materials, and support conferences and events while collaborating across CMGCA and related teams to maximize