Strategic Media Relations Manager

University-of-North-Carolina-At-Chapel-Hil

Chapel Hill (NC)

On-site

USD 85,000 - 110,000

Full time

4 days ago

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Job summary

UNC Kenan-Flagler Business School in Chapel Hill, NC seeks a Media Relations Manager to develop and execute media relations strategies that raise awareness of faculty research, programs and leadership. The role builds strong relationships with journalists, campus partners and external stakeholders, identifying compelling stories and coordinating proactive media outreach to boost earned media visibility.

Applicants should have a journalism or communications background, experience drafting press

Qualifications

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience.
Coursework in journalism, communications, public relations or a closely related field
Experience in media relations, strategic communications, public relations, journalism or a related field
Experience drafting press releases, media pitches, executive messages or related communications materials
Familiarity with business, management, leadership, economics or research-based storytelling

Responsibilities

Develop and execute media relations strategies to enhance reputation and awareness.
Identify and promote stories related to faculty research, academic programs and school leadership.
Build strong, productive relationships within the UNC Kenan-Flagler community.
Engage journalists and coordinate proactive media outreach to boost earned media visibility.