Strategic Marketing Manager — Proposals & Growth

Mcmillan-Pazdan-Smith-2; Charlotte (NC); On-site; USD 85,000 - 125,000; Full time

Job summary

McMillan Pazdan Smith Architecture seeks a Marketing Manager to lead proposal creation and marketing collateral, showcasing the firm’s value. You will coordinate graphics, costs, and design criteria with architects and directors to respond to RFIs/RFPs and craft customized content.

The role emphasizes managing a marketing specialist team, mentoring junior staff, and ensuring materials are accurate, visually compelling, and aligned with firm branding. Excellent communication required.

Qualifications

• Bachelor’s degree in marketing, public relations, or related field.
• 7+ years of related experience in a proposal or marketing role with multiple concurrent projects.
• Proficiency with Adobe Creative Suite and Microsoft Office.
• Time management skills.
• Exceptional verbal and written communication skills.
• Strong interpersonal skills and the ability to provide excellent customer service.
• Analytical and problem-solving abilities.
• Attention to detail, organization, and follow-through skills.
• Self-motivated and able to work independently.
• Strong sense of creativity and design.
• Demonstrated cultural awareness and sensitivity.

Responsibilities

• Organize, write, and produce proposals with input from team members on graphics, fees, cost data, design criteria, production techniques, and direction.
• Conduct quality reviews to ensure compliance with RFP requirements, corporate brand, and segment strategies.
• Establish and maintain strong relationships with architects, studio directors, segment leaders, and business development to develop firm responses to RFPs and RFQs and draft customized content.
• Ensure materials are error-free, visually appealing, and responsive to client needs.
• Support follow-up initiatives for RFP/RFQ and proposal opportunities.
• Develop brochures, trifolds, resumes, displays, and other collateral.
• Manage the design and inventory of in-house marketing materials via Open Asset.
• Maintain and input opportunities and contacts into ERP software.
• Develop and maintain marketing systems and records in coordination with the marketing team.
• Assist with strategy and preparation of presentations and interviews to effectively communicate our firm's capabilities and successes.
• Manage marketing specialist team members
• Mentor junior staff
• Assist with yearly team reviews and team and organization development
• Assist with internal marketing projects and materials as necessary.
• Perform other duties as directed.

Skills

Project management

Communication

Marketing strategy

Proposal development

Team leadership

Adobe Creative Suite

Microsoft Office

Education

Bachelor’s degree in marketing

Tools

OpenAsset

Deltek Vision

HubSpot

Job description

McMillan Pazdan Smith Architecture seeks a Marketing Manager to lead proposal creation and marketing collateral, showcasing the firm’s value. You will coordinate graphics, costs, and design criteria with architects and directors to respond to RFIs/RFPs and craft customized content.

The role emphasizes managing a marketing specialist team, mentoring junior staff, and ensuring materials are accurate, visually compelling, and aligned with firm branding. Excellent communication required.