Strategic Marketing Manager

Emerson; Marshalltown (IA); On-site; USD 100,000 - 150,000; Full time

Job summary

Emerson seeks a driven leader to develop mid- and long-term global organization strategy for its control valves business, focusing on growth opportunities, market insights, and data-driven decision making. You will partner with diverse teams to shape strategic initiatives that align with long-term company goals.

The role requires 3–5 years of engineering-backed experience, with a track record in strategic business analysis, growth plans, portfolio roadmaps, and competitive analysis.

Qualifications

• B.S. Engineering and a minimum of 3‑5 years’ experience.
• Strong demonstrated experience in strategic business analysis and development/execution of growth plans.
• Experience in developing growth plans, market analysis, portfolio roadmaps, conducting competitive analysis, developing business cases and general growth strategies.
• Experience in process industries, sales, business development, or marketing is a key advantage.

Responsibilities

• Identify and utilize multiple avenues of primary market research to support medium term industry plans and identify long term strategic initiatives.
• Collaborate with external and internal teams to lead industry investigations and develop industry growth plans.
• Leverage competitive intelligence to drive strategic industry growth and inform key initiatives, aligning insights with the organization’s long-term vision and goals.
• Collaborate with key team members for go/no-go decision on advanced technology ideas; identify how these ideas can support strategic initiatives.
• Monitor, analyze and communicate dynamics in the world area such as segment growth, new opportunities, industry trends, strategic account movements and competitive intelligence that impact business performance.
• Drive cadence of competitor product offerings and financials, performance by industry.
• Drive early-stage gate process for key projects identified from strategic industry analysis.
• Support in driving communication meetings with leadership teams.

Skills

Strategic analysis

Growth planning

Market analysis

Competitive intelligence

Cross-functional collaboration

Education

B.S. Engineering

MBA

Job description

Job Description

Are you looking to make an impact in the process control industry? We are an equal opportunity organization looking for a driven leader to develop the mid- and long-term global organization strategy for an industry leading control valves business, passionate about understanding business strategy, identifying growth avenues & customer pain points, collaboration and data analysis and applying them to drive an impactful change.

Responsibilities

• Identify and utilize multiple avenues of primary market research to support medium term industry plans and identify long term strategic initiatives.
• Collaborate with external and internal teams to lead industry investigations and develop industry growth plans.
• Leverage competitive intelligence to drive strategic industry growth and inform key initiatives, aligning insights with the organization’s long-term vision and goals.
• Collaborate with key team members for go/no-go decision on advanced technology ideas; identify how these ideas can support strategic initiatives.
• Monitor, analyze and communicate dynamics in the world area such as segment growth, new opportunities, industry trends, strategic account movements and competitive intelligence that impact business performance.
• Drive cadence of competitor product offerings and financials, performance by industry.
• Drive early-stage gate process for key projects identified from strategic industry analysis.
• Support in driving communication meetings with leadership teams.

Who You Are

You approach challenges with curiosity and a willingness to deeply understand complex situations, gathering information from multiple sources to generate sound insights. You collaborate effectively with a variety of partners, valuing their perspectives and fostering shared ownership of outcomes. You communicate thoughtfully, adapting your style to ensure clarity and alignment. You remain focused on long‑term goals while being adaptable and open to adjusting plans as new information emerges.

Qualifications

• B.S. Engineering and a minimum of 3‑5 years’ experience.
• Strong demonstrated experience in strategic business analysis and development/execution of growth plans.
• Experience in developing growth plans, market analysis, portfolio roadmaps, conducting competitive analysis, developing business cases and general growth strategies.
• Experience in process industries, sales, business development, or marketing is a key advantage.

Preferred Qualifications

• MBA.

Equal Opportunity Employer

Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

Work Authorization

Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1 (including those with OPT or CPT), H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [e-mail].