Strategic Marketing Lead — Growth & Partnerships

ARCO Companies

New York (NY)

Vor Ort

USD 120.000 - 160.000

Vollzeit

Vor 10 Tagen

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Benefits dieser Stelle

ESOP
401(k) plans
Tuition reimbursement
Scholarship program
Sabbatical
Paid time off
Volunteer leave
Family planning support
Maternity leave
Health benefits

Zusammenfassung

ARCO Companies in New York, NY seeks a Senior Manager of Strategic Marketing to drive growth across Commercial & Institutional sectors. You will translate complex project data into compelling market stories and lead integrated campaigns with business development teams.

You will partner with owners, developers, and design professionals to strengthen the brand, expand ARCO's presence, and elevate winning pursuits through strategic content, digital, events, and client-facing materials.

Qualifikationen

  • 8+ years of marketing experience in related industries such as architecture, engineering, construction, or real estate.
  • Experience with capital project marketing and complex stakeholder audiences.
  • Ability to translate complex project information into compelling market stories.
  • Experience developing marketing programs and relationships in the New York market.
  • Strong written and verbal communication, project management, and organizational skills.

Aufgaben

  • Develop and execute integrated marketing strategies aligned with ARCO's Commercial & Institutional objectives.
  • Build and manage marketing campaigns across digital, content, events, and direct channels; track ROI.
  • Develop positioning, messaging, thought leadership, case studies, and technical content.
  • Support business development through account-based marketing and targeted campaigns.
  • Attend project kickoffs and jobsites to identify differentiating stories and outcomes.
  • Turn project successes into market-facing content through multimedia and promotions.
  • Support proposals and capability statements for strategic pursuits.
  • Build relationships with owners, developers, architects, and industry influencers in NY.
  • Coordinate with corporate marketing to maintain brand consistency for local audiences.
  • Provide leadership with reporting, insights, and recommendations on marketing performance.

Kenntnisse

Marketing strategy
Campaign management
Content development
CRM platforms
Marketing automation
Cross-functional leadership
New York market

Ausbildung

Bachelor's degree

Tools

Dynamics 365
Marketing Automation

Jobbeschreibung

ARCO Companies in New York, NY seeks a Senior Manager of Strategic Marketing to drive growth across Commercial & Institutional sectors. You will translate complex project data into compelling market stories and lead integrated campaigns with business development teams.

You will partner with owners, developers, and design professionals to strengthen the brand, expand ARCO's presence, and elevate winning pursuits through strategic content, digital, events, and client-facing materials.

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