Strategic Marketing Director for Opera Growth

OPERA America, Inc.; Washington (District of Columbia); Hybrid; USD 75,000 - 90,000; Full time

Benefits offered by this job

Medical insurance

Paid vacation

Holidays

Sick leave

Job summary

Washington Concert Opera seeks a Director of Marketing to oversee Marketing, Communications and Patron Services, driving revenue growth and expanding the audience in the DC area and opera community. The role partners with the Executive Director to shape long-term strategies and strengthen the organization’s brand.

The position requires collaboration across departments, strong marketing and fundraising tech skills, and a passion for the performing arts. Some nights/weekends work is expected.

Qualifications

• Experience leading marketing and development in nonprofit or arts sectors.
• Ability to manage revenue goals and donor relations.
• Strong written and verbal communication skills.
• Experience with pricing, audience development and brand strategy.

Responsibilities

• Lead and build strategic communications and patron services in partnership with the Executive Director.
• Set and achieve revenue goals and develop strategies to report progress.
• Lead strategic subscription and single ticket pricing to optimize capacity and meet sales goals.
• Establish and maintain best practices, policies and procedures aligned with WCO priorities.
• Ensure brand cohesion and consistent messaging in external materials and events.
• Lead new branding efforts to advance the organization.
• Develop multi-year growth and sustainability plans with Executive Director.

Skills

Microsoft Office

Patron Manager Salesforce

Ticketing software

Google Ads

Meta Advertising

Fundraising technologies

Integrated database systems

Tools

Patron Manager/Salesforce

Ticketing Software

Job description

Washington Concert Opera seeks a Director of Marketing to oversee Marketing, Communications and Patron Services, driving revenue growth and expanding the audience in the DC area and opera community. The role partners with the Executive Director to shape long-term strategies and strengthen the organization’s brand.

The position requires collaboration across departments, strong marketing and fundraising tech skills, and a passion for the performing arts. Some nights/weekends work is expected.