Marketing & Membership Manager — Arts Fundraising

Merola Opera Program; San Francisco (CA); On-site; USD 75,000 - 85,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan

Paid time off

Paid holidays

Job summary

Merola Opera Program seeks a Marketing & Membership Manager to direct its marketing across all channels and lead annual fundraising appeals and patron communications. This role drives Merola's storytelling and public-facing materials, collaborating with the Executive Director and consultants to promote events and activities.

The position oversees email, web, print/digital publications, and CRM-driven donor engagement, with evening/weekend hours during the summer festival and events.

Qualifications

• 3–5 years in marketing, communications, development, or a related field.
• Strong writing, editing, and storytelling skills with close attention to brand voice.
• Experience with email platforms (Mailchimp), social scheduling tools, and a website CMS (WordPress).
• Familiarity with Adobe Creative Suite, Google Analytics, and SEO/SEM best practices.
• Experience with Salesforce, PatronManager, or other CRM tools strongly preferred.
• Comfort with donor and member relationships with warmth and professionalism.

Responsibilities

• Lead copy, design, scheduling, and multi-channel execution for annual appeal cycles and memberships renewals, with development team collaboration.
• Manage public and donor-facing communications calendar for peak seasons.
• Lead email campaigns: copy, layout, scheduling, segmentation, and list trades.
• Maintain and enhance Merola's website: SEO and analytics coordination with designers.
• Oversee social media presence, content calendar, and partner collaborations.
• Produce, edit, and manage print/digital publications; coordinate with marketing/PR consultants on ads.
• Oversee ticketing data in the CRM to inform strategy and liaison with box office vendors.
• Manage donor/member inquiries and gifts processing; support CRM management.
• Report on KPIs, revenue, and retention; collaborate with leadership and consultants.

Skills

Writing

Editing

Storytelling

Brand voice

Tools

Mailchimp

Social scheduling tools

WordPress

Adobe Creative Suite

Google Analytics

SEO/SEM

Salesforce / PatronManager

Job description

Merola Opera Program seeks a Marketing & Membership Manager to direct its marketing across all channels and lead annual fundraising appeals and patron communications. This role drives Merola's storytelling and public-facing materials, collaborating with the Executive Director and consultants to promote events and activities.

The position oversees email, web, print/digital publications, and CRM-driven donor engagement, with evening/weekend hours during the summer festival and events.