Strategic Marketing & Communications Coordinator

The Park School of Baltimore; Washington, Baltimore (District of Columbia, MD); On-site; USD 36,000 - 41,000; Full time

Benefits offered by this job

403(b) retirement plan

Medical/dental/vision insurance

Paid time off

Job summary

The Park School of Baltimore seeks a Communications and Marketing Coordinator to execute the school’s marketing plan across print, digital, radio, and events. The role includes managing the advertising budget, negotiating rates, and collaborating with Admissions, Development, Parents’ Association, and academic departments to support outreach and fundraising.

You will produce and edit materials, coordinate production, and supervise vendor relations while analyzing campaigns with web tools and

Qualifications

• Experience in marketing and communications within an educational or nonprofit setting preferred.
• Ability to manage multiple projects across print, digital, and events.
• Strong writing, editing, and proofreading skills.

Responsibilities

• Identify creative approaches to marketing challenges to support outreach, admissions, retention, and fundraising goals.
• Create, manage, and implement multi-media advertising campaigns across digital and print media.
• Coordinate all-school media buying, negotiate rates, and manage direct mail campaigns.
• Build relationships with news media and publication representatives.
• Coordinate online events submissions to media outlets.
• Identify on-site advertising opportunities at Baltimore-area venues.

Skills

Interpersonal skills

Analytical skills

Multi-tasking

Deadline driven

Independent working

Attention to detail

proofreading and editing

Vendor relations

Contract negotiations

Web-based applications

Online marketing tools

Analytics

Adobe Creative Suite

Google Workspace

Canva

Tools

Adobe Creative Suite

Google Workspace

Canva

Job description

The Park School of Baltimore seeks a Communications and Marketing Coordinator to execute the school’s marketing plan across print, digital, radio, and events. The role includes managing the advertising budget, negotiating rates, and collaborating with Admissions, Development, Parents’ Association, and academic departments to support outreach and fundraising.

You will produce and edit materials, coordinate production, and supervise vendor relations while analyzing campaigns with web tools and