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A leading company in the electrical energy sector seeks a Strategic Marketing Analyst to enhance customer engagement and market strategies. This role involves analyzing trends, collaborating across teams, and providing data-driven insights to maximize ROI. The ideal candidate will possess a degree related to marketing or business and at least two years of relevant experience.
Pay Competitive
Location Remote
Employment type Full-Time
Location:
Remote - North Carolina, United StatesJob ID:
R0087942Date Posted:
2025-04-11Company Name:
HITACHI ENERGY USA INCProfession (Job Category):
Data Analytics/Business IntelligenceJob Schedule:
Full timeRemote:
YesJob Description:
The opportunity
Hitachi Energy is looking for a Strategic Marketing Analyst to join our Transformers Sales Operations team in North America. In this role, you will analyze market trends, customer behaviors, and campaign effectiveness, providing the organization with the data-driven intelligence needed to enhance strategies, improve customer engagement, and maximize return on investment. Your deep understanding of the market and customer needs will allow you to collaborate with cross-functional teams to drive awareness, generate leads, and enhance customer engagement.
How you will make an impact
Understand specific market/customer value chains and how our offerings fit into the delivery of our customer’s products/services.
Evaluate and derive insights from customer and competitor regulatory filings, publications, and public meeting coverage to identify trends that can be refined into specific market projections by product line.
Create and maintain reports, processes, and structures ensuring efficient translation of market projections into commercial operations and strategic marketing action planning.
Partner with others to ensure data pipelines, analytical tools, and model production processes are scalable, robust, and accurate.
Foster strong internal communication channels across the organization, ensuring seamless collaboration and information flow to set quantifiable sales budgets and goals.
Your background
Degree in Marketing, Business Administration, Communications, or a related field.
Minimum 2 years of experience in the electrical energy sector (utilities, data centers, renewables, etc.) or similar role in another industry.
Proven ability to prosper in unstructured situations where there is no clear path to the destination.
Strong focus on understanding customer needs and preferences to tailor marketing strategies.
Strong analytical and problem-solving skills with the ability to interpret complex data sets and derive actionable insights.
Excellent written and verbal communication skills, with the ability to create compelling content and presentations.
Ability to work effectively both independently and as part of a multidisciplinary team.
We will consider any equivalent combination of knowledge, skills, education, and experience to meet minimum qualifications.
More About Us
At Hitachi Energy, we are committed to fostering a culture of safety and integrity. We offer opportunities for professional growth and development, encouraging our employees to take initiative and drive innovation. Join us and be part of a team that values collaboration and excellence!
Equal Employment Opportunity (EEO)-Females/Minorities/Protected Veterans/Individuals with Disabilities
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