Strategic Marketing Activation Manager

Chicago; Chicago, Northern (IL, KY); Hybrid; USD 65,000 - 70,000; Full time

Benefits offered by this job

Medical, Dental and Vision

401k Plan

Paid Time Off

Paid Family Leave

Job summary

United Way of Metro Chicago is seeking a Manager of Marketing Activation to lead integrated campaigns across fundraising, community impact, and 211 Metro Chicago. You will translate strategy into executable plans, manage cross-functional teams, and ensure campaigns run on time and on budget.

The role requires 3–5+ years in marketing activation, strong project management, and experience with CRM and fundraising programs. Travel within the Chicago region may be required.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 3 to 5+ years of demonstrated success in marketing activation, campaign management, brand marketing, communications, project management, or related experience.
• Experience managing paid advertising campaigns and vendor relationships.
• Experience with fundraising, event management, CRM, or donor engagement platforms.

Responsibilities

• Execute integrated marketing campaigns that support fundraising and community initiatives.
• Coordinate planning, trafficking, and monitoring of paid advertising campaigns.
• Manage vendor relationships and campaign documentation; oversee marketing budget.

Skills

Campaign management

Integrated marketing

Vendor management

Cross-functional collaboration

Analytics

Marketing automation

Education

Bachelor’s degree in Marketing

Tools

CRM (Salesforce)

GoFundMePro

Trello

Microsoft Office

Microsoft Teams

Zoom Webinar

CMS website management

Job description

United Way of Metro Chicago is seeking a Manager of Marketing Activation to lead integrated campaigns across fundraising, community impact, and 211 Metro Chicago. You will translate strategy into executable plans, manage cross-functional teams, and ensure campaigns run on time and on budget.

The role requires 3–5+ years in marketing activation, strong project management, and experience with CRM and fundraising programs. Travel within the Chicago region may be required.