Strategic Market Insights Analyst

Yamibuy; Brea (CA); On-site; USD 55,000 - 85,000; Full time

Benefits offered by this job

401(k) Matching

Health Insurance: Medical, Vision, and

Dental

Paid Time Off: Vacation, Sick, and

Team Building

Employee Discount

Employee Referral

Coffee and Snacks

Job summary

Yamibuy is seeking a data-driven marketing analyst to study demographic and consumer behavior, evaluate campaigns, and forecast trends. You will work with the marketing team to analyze patterns, optimize strategies, and present findings to management. The role emphasizes cross-functional collaboration and data-driven decision making.

The ideal candidate has a background in business analytics or statistics and is comfortable with time-series forecasting and marketing ROI analysis.

Qualifications

• Professional analytics role with focus on marketing data.
• Experience analyzing demographic and consumer data.
• Familiarity with marketing data and ROI evaluation.

Responsibilities

• Analyze demographic data at local, regional, national levels.
• Examine buying patterns of website customers.
• Study marketing data and identify underlying factors.
• Evaluate marketing strategies against competitors.
• Forecast marketing/sales trends using time series and ML methods.
• Prepare reports on data analysis and campaign performance.

Skills

Data analysis

Marketing analytics

Time series forecasting

Research design

Collaboration with marketing

Education

Business Administration

Analytics

Statistics

Communication

Tools

XGBoost

SARIMA

Job description

Yamibuy is seeking a data-driven marketing analyst to study demographic and consumer behavior, evaluate campaigns, and forecast trends. You will work with the marketing team to analyze patterns, optimize strategies, and present findings to management. The role emphasizes cross-functional collaboration and data-driven decision making.

The ideal candidate has a background in business analytics or statistics and is comfortable with time-series forecasting and marketing ROI analysis.