Strategic Licensing & Brand Partnerships Manager

Stanley Black & Decker; Towson (MD); Hybrid; USD 78,000 - 125,000; Full time

Benefits offered by this job

Discounts on Stanley Black & Decker工具和

Excellent benefits package

Job summary

Stanley Black & Decker in Towson, MD is seeking a Licensing Manager to drive the licensing business for power tools in a hybrid role (3 days in office, 2 days remote) with up to 25% travel. You will collaborate across licensing, brand, engineering, legal and finance to advance partnerships.

The role focuses on developing 3-year plans, managing licensing product development, and coordinating assets and onboarding with partners to fuel growth and brand equity.

Qualifications

• Bachelor's degree in business, marketing or related discipline required.
• 3–5 years of licensing, brand or product management experience.
• Experience managing external partners and licensees.

Responsibilities

• Manage and execute Power Tools Licensing Business with partners.
• Develop 3-year strategic plans with licensing partners.
• Coordinate assets for packaging and merchandising in the licensing portal.
• Lead onboarding sessions with licensing agency, ID, brand, engineering, and finance.

Skills

Licensing management

Brand partnerships

Cross-functional teamwork

Strategic planning

External partner management

Education

Bachelor's degree in business, marketing or related discipline

Tools

Licensing portal

Job description

Stanley Black & Decker in Towson, MD is seeking a Licensing Manager to drive the licensing business for power tools in a hybrid role (3 days in office, 2 days remote) with up to 25% travel. You will collaborate across licensing, brand, engineering, legal and finance to advance partnerships.

The role focuses on developing 3-year plans, managing licensing product development, and coordinating assets and onboarding with partners to fuel growth and brand equity.