Strategic Key Account Growth Manager – CPG

Jobtailor; California (MO); On-site; USD 75,000 - 110,000; Full time

Job summary

Jobtailor is seeking a seasoned sales professional to drive new business development in the regional grocery and specialty retail sector. You will build relationships with regional buyers, negotiate terms, and manage the full sell-in to scale-up process.

Leverage syndicated data tools, CRM systems, and field teams to execute go-to-market strategies, monitor performance, and accelerate account activation across the territory.

Qualifications

• Four years of CPG food sales experience with a focus on new business development within regional mainstream grocery and specialty retail.
• Bachelor's degree in Business, Marketing, Sales, or related field preferred.
• Established relationships with regional grocery and specialty chain buyers and category managers.
• Experience meeting/exceeding sales targets in a competitive environment.

Responsibilities

• Execute against a defined whitespace map prioritizing underrepresented accounts within the regional mainstream grocery and specialty chain landscape.
• Identify new business opportunities and assess product-market fit for target accounts.
• Negotiate trading terms, promotional commitments, and distribution agreements with new retail partners.
• Build and manage a pipeline from initial outreach through sell-in, contract execution, first shipment, and scale-up.
• Manage post-launch incubation by driving velocity, expanding assortment and distribution, and establishing promotional cadence.
• Refine go-to-market strategies using sales data, shopper feedback, and market performance.
• Develop store-level execution playbooks covering shelf standards, display priorities, and sampling protocols.
• Monitor competitive activity and shelf conditions.
• Build, train, and manage store-level field teams for merchandising, sampling, and in-store sales.
• Maintain relationships with regional buying teams, category managers, and store-level decision makers.
• Partner with broker and distributor networks to accelerate new account activation.
• Maintain pipeline, account tracking, and territory performance reporting.

Skills

CPG Sales Experience

New Business Development

Contract Negotiation

Pipeline Management

Syndicated Data Tools

Education

Bachelor's degree in Business/Marketing/Sales

Tools

CRM Systems

Sales Reporting Tools

Syndicated Data Tools (IRI/Circana,Nielsen)

Job description

Jobtailor is seeking a seasoned sales professional to drive new business development in the regional grocery and specialty retail sector. You will build relationships with regional buyers, negotiate terms, and manage the full sell-in to scale-up process.

Leverage syndicated data tools, CRM systems, and field teams to execute go-to-market strategies, monitor performance, and accelerate account activation across the territory.