Strategic GTM Leader for Growth & Execution

Equinix; Redwood City (CA); On-site; USD 163,000 - 245,000; Full time

Job summary

Equinix is seeking a GTM Strategy & Execution Senior Manager to own the annual and multi-year go-to-market planning and translate strategy into actionable programs that drive measurable impact across Sales, Marketing, Customer Success and Channel.

You will partner with Finance, GTM Operations and leadership to align targets, routing, incentives, and headcount in a global, matrixed organization, delivering crisp executive-ready updates.

Qualifications

• 10+ years in GTM strategy, sales strategy, revenue operations, or management consulting—ideally within technology or enterprise environments.
• Demonstrated experience owning or co-leading an annual GTM planning cycle, including target-setting, segmentation, and coverage design.
• Proven track record translating strategy into operational execution across Sales, Marketing, and Customer Success.
• Strong financial acumen; comfortable modeling revenue scenarios and partnering with Corporate Finance on planning processes.
• Experience working across Sales Operations, HR, and Compensation functions on quota design, role definition, and incentive alignment.
• Exceptional ability to synthesize complex inputs into clear, executive-level recommendations and narratives.
• Proven track record driving cross-functional alignment and managing competing stakeholder priorities in a global, matrixed organization.
• Strong analytical, problem-solving, and communication skills; comfort with data-driven decision-making and performance measurement.
• Proficiency with GTM and planning tools (e.g., Salesforce, quota management platforms, BI/analytics tools)
• Ability to operate with agility and transparency in a high-growth, matrixed environment with global scope.

Responsibilities

• Lead the GTM planning process in partnership with cross-functional partners, translating corporate revenue targets into function and segment-level strategies with clear milestones and KPIs.
• Serve as the GTM liaison with Finance and Corporate Strategy during AOP, EOP (long-term horizon), and mid-year forecast cycles, ensuring revenue assumptions are grounded in go-to-market realities.
• Model growth scenarios (e.g., new logo vs. expansion, geographic, segment, and channel mix) to pressure-test target feasibility and surface planning risks early.
• Maintain an always-on planning calendar aligned to key cross-functional and GTM leadership milestones.
• Ensure alignment between CCRO OKRs and transformation outcomes throughout the planning cycle.
• Define and rationalize routes to market (direct and indirect) for each customer segment; assess channel mix effectiveness and make data-backed recommendations on investment shifts.

Skills

GTM strategy

Annual GTM planning

Cross-functional collaboration

Financial modeling

Quota design

Executive storytelling

Global matrix leadership

Analytics & data

Sales Ops alignment

GTM tools proficiency

Tools

Salesforce

Quota management platforms

BI / analytics tools

Job description

Equinix is seeking a GTM Strategy & Execution Senior Manager to own the annual and multi-year go-to-market planning and translate strategy into actionable programs that drive measurable impact across Sales, Marketing, Customer Success and Channel.

You will partner with Finance, GTM Operations and leadership to align targets, routing, incentives, and headcount in a global, matrixed organization, delivering crisp executive-ready updates.