Strategic Growth Director, Home Health

Pennant Group; Memphis (TN); On-site; USD 110,000 - 170,000; Full time

Job summary

The Pennant Group, Inc. is seeking a Director of Business Development – Home Health to lead agency growth through strategic sales and active referral development. This leadership role drives revenue, census, and start-of-care budgets while coordinating with hospital physicians, nurses, and community partners.

The candidate will supervise the sales team, plan educational events, and ensure compliance with policies, delivering results within a supportive, mission-driven environment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field preferred.
• At least 3 years of experience in healthcare sales preferred.
• Knowledge of hospice industry preferred.

Responsibilities

• Hires, directs, trains, and supervises the sales team at the agency level.
• Coaches employees to overcome objections and collaboratively work toward growth goals.
• Supervises and monitors growth and health of the sales team in their defined territories.
• Maintains a comprehensive working knowledge of community resources providing in-services and education to the sales team.
• Communicates with physicians, nurses, and other healthcare professionals regarding interested, prospective and/or current patients.
• Performs direct sales to key accounts.
• Establishes and maintains a positive working relationship with referral sources, patients, families, healthcare professionals, and the community at large to bring a greater understanding of the hospice philosophy and support to all patients that desire our care.
• Assists the Director of Admissions in overseeing the referral to admissions process to achieve growth goals.
• Manages conflict and complaint resolution when necessary.
• Develops an agency business plan establishing organization volume projections in the annual budget to drive financial performance.
• Understands key drivers of revenue, admissions, and length of stay and designs strategic sales strategies to achieve agency growth goals.
• Plans, directs, organizes, and coordinates educational events, health fairs and community programs.
• Knowledge of and adherence to all policy and procedures.

Skills

Sales leadership

Relationship building

Team management

Healthcare knowledge

Strategic planning

Education

Bachelor's degree in Marketing/Business Administration or related field

Job description

The Pennant Group, Inc. is seeking a Director of Business Development – Home Health to lead agency growth through strategic sales and active referral development. This leadership role drives revenue, census, and start-of-care budgets while coordinating with hospital physicians, nurses, and community partners.

The candidate will supervise the sales team, plan educational events, and ensure compliance with policies, delivering results within a supportive, mission-driven environment.