Strategic Growth Brand Designer

Jobtailor

California (MO)

On-site

USD 85,000 - 130,000

Full time

11 days ago
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Job summary

Jobtailor is seeking a senior Growth & Brand Designer to drive strategy for growth campaigns and shape creative briefs. You will partner with the Growth team to co-develop campaign strategy, propose test hypotheses, and pitch concepts, owning end-to-end growth creative across paid social and email.

You will build variant sets, test hypotheses, and iterate on winning concepts using performance data while transforming product launches into cohesive ad creative across channels.

Qualifications

  • Strong portfolio of growth and brand design work, including paid ads, social campaigns, lifecycle email, and campaign systems.
  • Proven strategic concepting ability, including campaigns where the candidate originated the idea.
  • Excellent visual design skills with a clear sense of brand, typography, layout, and composition.
  • Hands-on experience designing performance creative at a consumer or prosumer tech company.
  • Experience working directly with growth or performance marketing teams.
  • Fluency reading creative performance data, including CTR, conversion, and hook rates.
  • Ability to work fast, manage high-volume deliverables across channels, and iterate quickly without reducing quality.
  • Fluency in Figma and the Adobe Creative Suite.
  • Ability to build repeatable systems, templates, variant frameworks, and asset kits.
  • 5+ years of industry experience.
  • Motion design skills, animated ads, short-form social video, or After Effects fluency.
  • Familiarity with Meta, Google, TikTok, X, and YouTube ad platform specifications (nice to have).
  • Experience using AI-assisted design and image-generation workflows (nice to have).
  • Copywriting instincts (nice to have).

Responsibilities

  • Drive strategic concepting for growth campaigns and shape creative briefs.
  • Partner with Growth team to co-develop campaign strategy, propose test hypotheses, and pitch creative concepts.
  • Own growth creative end-to-end across paid social and display ads, campaign assets, and lifecycle email.
  • Build variant sets, test hypotheses, and iterate on winning concepts using performance data.
  • Transform product launches and go-to-market campaigns into static and animated ad creative across channels.
  • Build and maintain scalable ad and email templates for fast, on-brand asset production.
  • Partner with Brand to maintain visual consistency as the brand system evolves.
  • Collaborate with motion and web designers to create cohesive campaigns from ad impression through landing page.
  • Advocate for effective performance creative while protecting brand quality.
  • Report into the Brand/Creative Studio team and work closely with Growth, Product Marketing, Brand, motion design, and web design.

Skills

Growth design
Brand design
Figma
Adobe Creative Suite
Performance marketing
Data analysis
Copywriting instincts
Motion design

Tools

Meta Ads platform
Google Ads platform
TikTok Ads platform
YouTube Ads platform
AI-assisted design tools

Job description

Jobtailor is seeking a senior Growth & Brand Designer to drive strategy for growth campaigns and shape creative briefs. You will partner with the Growth team to co-develop campaign strategy, propose test hypotheses, and pitch concepts, owning end-to-end growth creative across paid social and email.

You will build variant sets, test hypotheses, and iterate on winning concepts using performance data while transforming product launches into cohesive ad creative across channels.

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