Strategic Growth Associate — Identity & Data

GBG Plc; Atlanta (GA); On-site; USD 50,000 - 70,000; Full time

Job summary

GBG Loqate in Atlanta is seeking a Business Development Associate who will qualify inbound leads and help grow our Americas footprint. You will work with Sales and Marketing to manage demand, perform market research, and support account executives in advancing opportunities.

You will gain broad exposure to the sales process, building prospect briefs, conducting research, and driving cross-functional collaboration across teams.

Qualifications

• Strong communication and interpersonal skills.
• Curious and analytical about businesses, industries, and challenges.
• Excellent organizational and time management skills.
• Ability to conduct research, synthesize information, and draw insights.
• Proactive, self-motivated, and capable of ownership.
• Collaborative team player across Sales, Marketing, CS, and others.
• Experience with sales/marketing tech like Salesforce, LinkedIn Navigator, 6sense, HubSpot.
• Comfortable leveraging AI tools to improve productivity.

Responsibilities

• Serve as the first contact for inbound leads, qualifying needs and fit.
• Route qualified opportunities to the appropriate Account Executive.
• Monitor 6sense ABM alerts and coordinate timely follow-up with Sales.
• Conduct account, industry, and stakeholder research to support outreach.
• Prepare for meetings with account briefs, call plans, and summaries.
• Build target account and contact lists for ABM campaigns and field marketing.
• Support conference and event planning with attendee research and outreach.
• Perform market and competitive research to identify growth opportunities.
• Maintain accurate lead, account, and activity data in Salesforce and other tools.

Skills

Communication

Analytical thinking

Time management

Research skills

Proactiveness

Collaboration

Sales tech

AI tools

Tools

Salesforce

LinkedIn Navigator

6sense

HubSpot

Job description

GBG Loqate in Atlanta is seeking a Business Development Associate who will qualify inbound leads and help grow our Americas footprint. You will work with Sales and Marketing to manage demand, perform market research, and support account executives in advancing opportunities.

You will gain broad exposure to the sales process, building prospect briefs, conducting research, and driving cross-functional collaboration across teams.