Strategic Field Marketing Manager - Identity & Issuance

Entrust Corporation; Minnesota; Hybrid; USD 107,000 - 157,000; Full time

Benefits offered by this job

Health and wellness programs

401(k) matching

Paid time off and holidays

Parental leave

Education reimbursement

Job summary

Entrust Corporation in the United States is seeking a Field Marketing Manager to lead regional marketing programs across the Americas, aligning Issuance and Identity initiatives with global priorities.

You will drive demand generation, optimize the funnel, and collaborate with Sales, Product Marketing, and partners to accelerate opportunities and revenue growth. Flexible to remote, hybrid, or on-site work arrangements are supported.

Qualifications

• Minimum of 5 years of experience in B2B, field, regional, or channel marketing.
• Proven ability to lead cross-functional marketing programs in partnership with sales, product marketing, demand generation, and Sales Development teams.
• Experience using marketing and sales performance data to evaluate opportunity quality, funnel conversion, campaign effectiveness, follow-up execution, pipeline progression, and revenue impact.
• Degree in marketing, communications, or related field
• Proficient in Microsoft 365 (Word, Excel, Outlook, and PowerPoint)
• Must be able to lawfully work within the US and have unrestricted work authorization for US

Responsibilities

• Lead region-specific marketing plans for Issuance and Identity that align with Entrust’s global initiatives.
• Translate corporate priorities into targeted programs for priority accounts, personas, and verticals with clear engagement goals.
• Design programs around creation and progression of high-quality opportunities and align with sales expectations.
• Collaborate cross-functionally with Sales, Product Marketing, Growth Marketing, Brand, Content Strategy to identify regional priorities.
• Plan and lead regional events, executive roundtables, workshops, and account experiences.
• Develop and manage regional marketing plans, budgets, and timelines; evaluate ROI and market impact.

Skills

Field marketing

Demand generation

Cross-functional leadership

Sales collaboration

Data-driven decision making

Education

Degree in marketing or related field

Job description

Entrust Corporation in the United States is seeking a Field Marketing Manager to lead regional marketing programs across the Americas, aligning Issuance and Identity initiatives with global priorities.

You will drive demand generation, optimize the funnel, and collaborate with Sales, Product Marketing, and partners to accelerate opportunities and revenue growth. Flexible to remote, hybrid, or on-site work arrangements are supported.