Strategic Events Director — Global flagship conference

Loopedn; United States; Remote; USD 148,000 - 240,000; Full time

Benefits offered by this job

Equity for all employees

Flexible time off and paid volunteer

401(k) contribution and matching

Training and career development

Comprehensive private benefits plan

EAP with mental health services

Fertility support and paid parental le

Job summary

Arctic Wolf is seeking an Events Director to own the vision, strategy, and end-to-end success of the company's flagship industry event. You will shape a distinctive brand, compelling agenda, attendee experience, and a scalable operating model while aligning cross-functional teams from marketing, product, sales, and partnerships.

You will manage the multi-year plan, budgets, sponsorships, and governance, delivering measurable business outcomes, audience growth, and post-event insights.

Qualifications

• 10+ years of progressive experience in B2B events, experiential marketing, conference production, or integrated marketing.
• Demonstrated experience leading a company-hosted flagship conference, customer summit, or major industry event with strategy, execution and results.
• Experience owning substantial event budgets, forecasts, vendor negotiations, and complex cross-functional programs.
• Proven ability to influence senior executives, manage agencies and partners, and lead teams or matrixed workstreams.
• Strong understanding of audience acquisition, event marketing, attendee engagement, and event-related business measurement.
• Excellent executive communication, presentation, negotiation, and decision-making skills.
• Familiarity with marketing automation, registration platforms, event technology, and performance analytics such as Salesforce, RainFocus, Cvent, Tableau, Marketo, and Stripe.

Responsibilities

• Own the multi-year vision, objectives, growth plan, and success measures for Arctic Wolf's flagship event.
• Manage the end-to-end event business plan, including budget, forecast, investment priorities, and ROI.
• Develop a differentiated event identity and attendee value proposition reflecting Arctic Wolf's mission and priorities.
• Build governance, cadence, milestones, and accountability for a complex, high-visibility event.
• Collaborate with executive leadership and product, marketing, sales, and partners on agenda, tracks, and narrative.
• Own attendee strategy from invitation and registration through onsite programming, networking, and post-event follow-up.
• Develop sponsorship strategy and partner participation across channels and alliances.
• Deliver post-event analysis and audience insights to inform future investment and growth.
• Lead cross-functional teams and manage external agencies and partners.

Skills

B2B events

Experiential marketing

Conference production

Executive communication

Vendor negotiations

Cross-functional leadership

Audience acquisition

Event marketing

Analytics tools

Tools

Salesforce

RainFocus

Cvent

Tableau

Marketo

Stripe

Job description

Arctic Wolf is seeking an Events Director to own the vision, strategy, and end-to-end success of the company's flagship industry event. You will shape a distinctive brand, compelling agenda, attendee experience, and a scalable operating model while aligning cross-functional teams from marketing, product, sales, and partnerships.

You will manage the multi-year plan, budgets, sponsorships, and governance, delivering measurable business outcomes, audience growth, and post-event insights.