Director, MarTech & Campaign Operations

Arctic Wolf

United States

Remote

USD 180,000 - 230,000

Full time

9 days ago
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Job summary

Arctic Wolf is seeking a hands-on Director of Marketing Technology & Campaign Operations to own the global MarTech stack, AI roadmap, and the campaign execution engine. You will lead a distributed team spanning marketing tech, data management, and email/nurture strategy, partnering with Sales Ops, IT, and Finance to deliver high-impact programs.

You will drive a modern, scalable architecture, governance, and performance measurements across NAM, EMEA, and APAC regions, balancing strategic

Qualifications

  • 10+ years in marketing technology or related fields with 3+ years in people leadership.
  • Hands-on Marketo administration and Salesforce experience.
  • Experience building a marketing tech roadmap with vendor management.
  • Proven track record in multi-channel campaign execution at scale.
  • Experience operationalizing AI or automation in marketing workflows.
  • Experience leading distributed/global teams and aligning investments to revenue.

Responsibilities

  • Own the marketing technology strategy, architecture, and performance across the stack.
  • Lead AI embedding efforts into daily marketing operations and measure outcomes.
  • Own data, lifecycle design, lead scoring, and reporting architecture.
  • Manage end-to-end campaign operations across email, webinar, direct mail, content syndication.
  • Oversee budget governance and MDF administration for the team.
  • Partner with IT, Sales Ops, and finance on shared infrastructure and vendor decisions.
  • Develop a high-performing, distributed team and foster a culture of rigor and continuous improvement.

Skills

People leadership
Marketing technology
Campaign operations
Budget governance
Vendor negotiation

Tools

Marketo
Salesforce
6sense
ZoomInfo

Job description

Arctic Wolf is seeking a hands-on Director of Marketing Technology & Campaign Operations to own the global MarTech stack, AI roadmap, and the campaign execution engine. You will lead a distributed team spanning marketing tech, data management, and email/nurture strategy, partnering with Sales Ops, IT, and Finance to deliver high-impact programs.

You will drive a modern, scalable architecture, governance, and performance measurements across NAM, EMEA, and APAC regions, balancing strategic

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