Strategic Enrollment Communications Lead

Texas A&M University System; Victoria (TX); Sur place; USD 38 000 - 46 000; Plein temps

Résumé du poste

Texas A&M University-Victoria is seeking a Manager of Enrollment Communications to lead enrollment communications across print, digital and social channels. You will design campaigns, manage CRM workflows, and collaborate with campus partners to support recruitment, enrollment, and retention objectives.

The role requires a Bachelor’s degree with five years of related experience, strong writing and project management, and the ability to analyze engagement data to improve outcomes.

Qualifications

• Bachelor’s degree or equivalent combination of education and experience with five years related experience.
• Strong knowledge of CRM systems, email marketing, and audience segmentation.
• Excellent written and verbal communication and project management skills.

Responsabilités

• Manages enrollment communications via print, digital, email, and social media.
• Develops and implements campaigns for prospective and current students.
• Coordinates with design, printing, and service providers to produce recruitment materials.
• Monitors campaign performance and prepares reports to inform strategy.
• Provides direction to staff and coordinates project work.

Connaissances

CRM knowledge

Campaign planning

Content development

Project management

Written & verbal communication

Formation

Bachelor’s degree in communications/marketing or related field

Outils

CRM platforms

Email marketing tools

Web content management systems

Microsoft Office

Description du poste

Texas A&M University-Victoria is seeking a Manager of Enrollment Communications to lead enrollment communications across print, digital and social channels. You will design campaigns, manage CRM workflows, and collaborate with campus partners to support recruitment, enrollment, and retention objectives.

The role requires a Bachelor’s degree with five years of related experience, strong writing and project management, and the ability to analyze engagement data to improve outcomes.