Strategic Director, Institutional Marketing Growth

Pacific Life; Omaha (NE); On-site; USD 168,000 - 205,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Wellbeing Reimbursement Account

Paid time off

Parental Leave

401k with company match

Job summary

Pacific Life seeks an Institutional Marketing Strategy Director to lead marketing strategy for IRSG, partnering with senior leaders to translate business goals into audience-focused plans. The role spans pension risk transfer, retirement income, and emerging institutional solutions, guiding messaging, positioning, and go-to-market initiatives.

The candidate will leverage market intelligence, customer insights, and competitive dynamics to drive growth and strengthen market position.

Qualifications

• 10+ years in strategic or institutional marketing, financial services, or related fields.
• Experience translating intelligence into strategic recommendations.
• Ability to influence senior leaders in a matrix organization.
• MBA or advanced degree preferred.

Responsibilities

• Lead development of institutional marketing strategy aligned to business priorities.
• Translate market and customer insights into audience strategies and messaging.
• Drive thought leadership, executive positioning, and go-to-market execution.
• Partner across product, distribution, analytics and operations to inform growth.

Skills

Strategic marketing

Institutional marketing

Market intelligence

Business strategy

Executive influence

Go-to-market

Analytics

Education

MBA or advanced degree

Tools

Market intelligence tools

Strategic planning frameworks

Job description

Pacific Life seeks an Institutional Marketing Strategy Director to lead marketing strategy for IRSG, partnering with senior leaders to translate business goals into audience-focused plans. The role spans pension risk transfer, retirement income, and emerging institutional solutions, guiding messaging, positioning, and go-to-market initiatives.

The candidate will leverage market intelligence, customer insights, and competitive dynamics to drive growth and strengthen market position.