Strategic Creative Lead — Remote, Global Brand Studio

IGTMS; United States; Remote; USD 90,000 - 140,000; Full time

Job summary

IGTMS in a remote, global setup seeks a strategist and producer to lead the creative system across three brands. You decide what gets made, why it matters, and when it ships, guiding the designer, editor, and social manager through one clear review loop.

You will build a 90-day content plan, fix hooks, brief designers, critique edits, and connect work to conversations, applications, and calls, owning launch assets and PR rhythm.

Qualifications

• Founder brand or B2B content engine with before/after results.
• Experience leading editors, designers, social people, or a small team.
• B2B fluency and understanding how founders and executives buy.
• Working PR and bookings playbook for podcasts, stages, or publications.
• Strong copy and hook judgment; ability to read platform analytics.
• Calendar/brief/review loop/asset library system to keep a small team shipping.

Responsibilities

• Build a 90-day content plan and fix weak hooks.
• Brief designers, critique edits, and connect work to conversations and calls.
• Lead designer, editor, and social manager through one clear review loop.
• Turn trainings, podcasts, founder conversations into launch-ready content.
• Build Core Four library and assets for the launch.
• Own the PR target list and pitching rhythm.
• Measure reach, conversations, applications, calls, and pipeline by brand.

Skills

Content engine

Team leadership

B2B fluency

PR playbook

Copywriting

Analytics mindset

Job description

IGTMS in a remote, global setup seeks a strategist and producer to lead the creative system across three brands. You decide what gets made, why it matters, and when it ships, guiding the designer, editor, and social manager through one clear review loop.

You will build a 90-day content plan, fix hooks, brief designers, critique edits, and connect work to conversations, applications, and calls, owning launch assets and PR rhythm.