Strategic Conversational Marketing Architect

Salesforce; Indianapolis (IN); On-site; USD 171,200 - 273,000; Full time

Job summary

Salesforce is seeking a Lead Qualified Success Architect to own the successful implementation and adoption of the Qualified Conversational Marketing Platform for new and existing customers. You will work with customers to transform sales and marketing processes and leverage conversational marketing.

In this role you’ll interface with Enterprise Architects, document requirements, and coach stakeholders to improve product adoption while driving renewal targets and customer success metrics.

Qualifications

• 10+ years of Mid Market/Enterprise software experience.
• Excellent interpersonal, communication, persuasion, presentation and writing skills.
• Deep working knowledge of Salesforce CRM.
• Working knowledge of marketing automation systems.
• Knowledge in web / scripting technologies, HTML, CSS, JavaScript and SaaS applications.

Responsibilities

• Lead customers through the Qualified Implementation Framework.
• Interface with Enterprise Architects to outline optimal architecture for onboarding.
• Document technical requirements for a Qualified Data Model aligned to business objectives.
• Establish consultative relationships with client business units.
• Provide coaching to stakeholders about Conversational Marketing to drive adoption.
• Conduct Quarterly Business Reviews with stakeholders.
• Identify successful customers and collaborate with Marketing on case studies.
• Gather customer feedback to influence product roadmap.
• Perform executive analysis of customer health to achieve renewals.

Skills

Interpersonal communication

Presentation skills

Written communication

Problem-solving

Persuasion

Startup environment adaptability

Education

Bachelor's degree

Tools

Salesforce CRM

Marketing automation

HTML/CSS/JavaScript

Job description

Salesforce is seeking a Lead Qualified Success Architect to own the successful implementation and adoption of the Qualified Conversational Marketing Platform for new and existing customers. You will work with customers to transform sales and marketing processes and leverage conversational marketing.

In this role you’ll interface with Enterprise Architects, document requirements, and coach stakeholders to improve product adoption while driving renewal targets and customer success metrics.