Strategic Content Director: Multi‑Market Leader

Southwest Michigan Regional Chamber; Michigan; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Dental Insurance

Vision insurance

401(k)

401(k) matching

Flexible schedule

Life insurance

Job summary

Mid-West Family is seeking a strategic Content Director to lead all content efforts across our South Bend, IN and St. Joseph, MI markets.

This top content leadership role will shape enterprise strategy to fit local voice, culture, and competitive landscape, across radio, digital, social, and live experiences. The Content Director serves as the market’s chief content authority, executing company-wide strategy with a focus on compliant, audience-focused programming and innovative growth.

Qualifications

• Experience leading content or programming for radio/multi-platform media.
• Strong leadership, communication, and data-driven decision making.
• Knowledge of FCC regulations and broadcast compliance.
• Ability to manage cross-functional teams.

Responsibilities

• Execute market content leadership across two stations/brands.
• Directly manage Brand Managers and support roles; conduct evaluations and development planning.
• Enforce FCC regulations, legal requirements, and company content standards.
• Approve day-to-day programming and content decisions at market level.

Skills

Content strategy

Leadership

FCC regulations

Audience development

Brand management

Cross-functional collaboration

Job description

Mid-West Family is seeking a strategic Content Director to lead all content efforts across our South Bend, IN and St. Joseph, MI markets.

This top content leadership role will shape enterprise strategy to fit local voice, culture, and competitive landscape, across radio, digital, social, and live experiences. The Content Director serves as the market’s chief content authority, executing company-wide strategy with a focus on compliant, audience-focused programming and innovative growth.