Strategic Content Director for Growth & Execution

Takedown Sportswear Inc; Lawrenceville (GA); Hybrid; USD 120,000 - 170,000; Full time

Job summary

Takedown Sportswear is seeking a driven Director of Content Strategy & Execution to lead and do—strategizing, creating, and optimizing content that fuels growth across ecommerce, team sales, and athlete‑driven initiatives.

If you’re a creative operator who can think big and execute fast, this role is for you. You’ll bridge strategy and execution—managing shoots, freelancers, and campaigns across email, social, and paid ads to deliver on-brand content on time.

Qualifications

• 6+ years in content marketing, creative direction, or production.
• Proven ability to strategize and execute content end-to-end.
• Experience with short-form video, photography, social storytelling.

Responsibilities

• Develop and manage a high-impact content calendar aligned with product drops.
• Translate marketing goals into executable creative plans.
• Lead end-to-end campaign rollout from concept to publish.
• Coordinate shoots and manage freelancers to ensure quality.
• Drive content for PDP imagery, banners, and emails.
• Track KPIs and optimize future campaigns.
• Align with marketing, sales, and operations on goals.

Skills

Content marketing

Creative direction

Production

Video/Photo

Tools

Shopify

Klaviyo

Meta/Google Ads

Creative analytics

Job description

Takedown Sportswear is seeking a driven Director of Content Strategy & Execution to lead and do—strategizing, creating, and optimizing content that fuels growth across ecommerce, team sales, and athlete‑driven initiatives.

If you’re a creative operator who can think big and execute fast, this role is for you. You’ll bridge strategy and execution—managing shoots, freelancers, and campaigns across email, social, and paid ads to deliver on-brand content on time.